الصفحة الرئيسية الإمارات العربية المتحدة Brand Manager - Hair Category
الصفحة الرئيسية الإمارات العربية المتحدة Brand Manager - Hair Category
Brand Manager - Hair Category
تفاصيل الوظيفة
Job Responsibilities
- Develop and execute innovative marketing strategies specific to the hair category, targeting key consumer segments to drive brand growth.
- Conduct in-depth market research and competitive analysis to identify trends and consumer preferences, ensuring the brand stays ahead in the hair care industry.
- Collaborate with product development teams to create and enhance hair care products that meet consumer needs and align with brand values.
- Manage and optimize the brand's digital presence, including social media and online campaigns, to engage consumers and enhance brand loyalty.
- Analyze sales data and key performance indicators to assess the effectiveness of marketing initiatives and make data-driven decisions.
- Work closely with cross-functional teams, including sales, supply chain, and finance, to ensure brand objectives are met and aligned with overall company goals.
- Lead the development of compelling marketing materials, including packaging design, advertising, and promotional content that resonates with the target audience.
- Organize and execute brand events, promotions, and partnerships that amplify brand visibility and foster community engagement.
- Monitor and manage the brand's budget, ensuring that resources are allocated effectively to maximize return on investment.
- Stay updated on industry trends, consumer behaviors, and emerging technologies to continually innovate and adapt brand strategies.
Desired Candidate Profile
- Minimum of 5 years of experience in brand management, specifically in the beauty or hair care industry.
- Proven track record of successful product launches and campaign management in the hair category.
- Strong analytical skills with experience in market research and data interpretation to drive strategy.
- Excellent communication skills in English and Arabic; proficiency in additional languages is an advantage.
- Creative mindset with a strong understanding of branding, design, and consumer psychology.
- Ability to work collaboratively in a fast-paced, cross-functional environment while managing multiple projects.
- Familiarity with digital marketing tools and social media platforms to effectively engage modern consumers.
- Strong project management skills, with the ability to prioritize tasks and meet deadlines efficiently.
- Passion for the hair care industry, with a deep understanding of product benefits and consumer needs.
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الشركة المعلنة عن الوظيفة
Confidential company
-
Brand Management eduCBA92 درهم
459 درهممدة الدورة التدريبية: Upto 9 Hours -
Brand Manager Diploma City of London College of Economics731 درهممدة الدورة التدريبية: Upto 60 Hours
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