Detalhes do emprego
Responsible for online marketing spend execution and optimization of online marketing budgets and online marketing campaigns whether paid or unpaid through online or offline channels is responsible for web advertising technologies and overall web advertising information architecture. Experience and profile requirements: 510 years in eCommerce management and digital marketing with focus on customer and lead acquisition across retail verticals. Has managed ecommerce website acquisition for at least 5 years with direct acquisition budget responsibilities. Ideal candidate comes from an online hyper growth business based in digitally matured local markets. Indepth knowledge of digital advertising tools and advertising technology landscape such as digital media buying platforms advertising optimization platform ad servers technology ad networks mobile advertising solutions social advertising tools is required. High level of proficiency on PPC (and other forms of SEA) including realtime biding techniques keyword generation techniques SEO social marketing (e.g. YouTube Instagram Facebook or other) retargeting and display advertising and digital PR good understanding of offline channels advertising such as print TV or radio. Professional profile: Numbers driven has a strong commercial ethos and a traders mentality Skills and Qualifications: Bachelors degree in either business or an Ecommerce related subject. Minimum of 2 years experience in an Ecommerce environment is mandatory ( Managing in Fashion & Accessories retail environment is preferred . Familiarity with digital best practices in web implementation is a must. Experience in improving website conversion; including a background using and managing advanced interactive technologies will be an advantage. Kindly note: We cannot consider applications from professionals who do not hold E Commerce Marketing experience. #J-18808-Ljbffr
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