Brand & Social Media Executive

Get AI-powered advice on this job and more exclusive features.We’re looking for a driven, culture-savvy Brand & Social Media Executive to join us. You’ll take ownership of our social media channels, scout insights from trends and competitors, and bridge the gap between brand vision and content execution. You’ll collaborate closely with the creative team to ensure all brand content feels authentic, relevant, and disruptive.Key Responsibilities: Social Media Management: Manage and grow all social media platforms (Instagram, Tik Tok, You Tube Shorts, X, etc.).Create and maintain content calendars and posting schedules based on campaign priorities and cultural moments.Monitor platforms daily to engage with the community and identify opportunities for real-time content.Trend Research & Brand Insights: Conduct market and competitor research to identify emerging trends, platform updates, and brand opportunities.Translate trend insights into actionable content ideas and campaign pivots.Creative Oversight & Coordination: Oversee creative content development to ensure brand alignment, consistency, and originality.Coordinate with design, video, and content teams to brief campaigns, provide feedback, and evaluate outputs.Support broader campaign strategy development from ideation to rollout.Ensure timely delivery and launch of social media campaigns.Track campaign performance and assist in preparing performance reports.Key Skills: Strong fluency in social media platforms, especially those popular among Gen Z and Gen Alpha.Deep understanding of pop culture, internet trends, and subcultures.Sharp communication skills for briefing creative teams and presenting ideas.Basic understanding of analytics tools like Meta Insights, Google Trends, and platform-native analytics.Highly organized with attention to detail and ability to multitask.Bonus Skills: Experience with influencer management or campaign performance analysis.Ability to quickly adapt to emerging platforms and content formats.Performance Evaluation Metrics: Growth in social media followers and engagement rate.Monthly increase in brand mentions, shares, and customer engagement.On-time delivery of campaign content.Number of high-performing content pieces per month.Accuracy and impact of trend/competitor insights leading to successful content pivots.Ability to collaborate with team members and receive/give constructive feedback.Requirements: Bachelor’s degree in Marketing, Communications, or a related field.2-3 years of experience in social media management or brand marketing.Strong communication, organizational, and creative skills.Willing to relocate to Dubai.Why Join Us?Play a direct role in shaping the social presence of a globally recognized fragrance brand.Work in a fast-paced, creative, and collaborative environment.Grow with a team that values innovation, creativity, and trendsetting ideas.Seniority level Seniority level Entry level Employment type Employment type Full-time Job function Job function Marketing, Sales, and Advertising Industries Personal Care Product Manufacturing Referrals increase your chances of interviewing at Fragrance World by 2x Get notified about new Brand Executive jobs in Dubai, United Arab Emirates.Head of Planning and Strategy, Digital Retail Media Head of Digital & Ecommerce - Global Agency Director - Visa Direct Regional Field Marketing - CEMEADubai, Dubai, United Arab Emirates 9 hours ago Head of Product Marketing, Institutional Dubai, Dubai, United Arab Emirates 4 hours ago Performance Marketing Executive/Specialist We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr