Campaign Analyst

Job Description About Neostats Analytics: Neo Stats is a new-age, Data & Analytics firm offering contemporary solutions and infinite possibilities. Our mission is to create lasting competitive advantage for our clients by transforming them into world-class, data-driven organizations. Established in 2022 to provide End to End Data & Analytics Services, we are headquartered out of UAE, with bases in India & UK. Comprising of industry veterans, we enable structural transformations in Analytics powered by our expertise, true partnership, and e2e implementation approach. Project Scope: Campaign Analyst Term: 5 months Job location: Abu Dhabi, UAE Experience requirement: 4 years+ Role duties: Improve Customer Journeys: Map and analyze end-to-end customer journey, identifying touchpoints and interactions across various channels (e.g., website, email, social media, etc.). Campaigns and Measurement: Design and deliver multi-channel campaigns and campaign measurement. Performance and A/B Testing: Design and execute performance tests and A/B tests to ensure campaigns are optimized. Improvements: Implement changes to optimize campaign performance through data-driven insights. Decision Intelligence: Use data-driven insights to make informed decisions, analyzing customer behavior, preferences, and engagement patterns to improve decision-making. CRM & Contact Rules: Support CRM strategy and establish rules for customer interactions, ensuring consistent and personalized communication. These rules guide when, how, and through which channels customers receive messages. Data Selection: Build customer segments and audiences to target the right customers. Collaboration: Work closely with marketing, product, and data teams to align strategies and enhance the overall customer experience. What we offer: Competitive Salary and Benefits. Opportunity to be part of a fast-paced and growing startup. Grow your career with the company. Ownership – You will own your initiative and be given specific responsibilities. Continuous coaching & mentoring – You will have the opportunity to interact and work closely with other senior data scientists and AI experts across the globe. Dynamic and respectful work environment – we truly value you. #J-18808-Ljbffr