Head Of Brands - Asian Beauty

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EXHILARATE

DELIGHTFor over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories. INSPIRE

EXHILARATE

DELIGHTFor over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories.Every step at Chalhoub Group is taken to build a future where luxury dreams become reality — bridging cultures and crafting memorable experiences for our consumers. Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail. It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps.Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future-proofing. Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM. Their collective efforts have earned the Group the Great Place to Work certification in several markets.Sustainability is at the core of the Group’s strategy, guided by a clear commitment to people, partners, and the planet. Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women’s Empowerment Principles, and to have pledged to reach Net Zero by 2040.What You'll Be Doing As The Head of Brand you are responsible for driving the commercial, and operational performance of a portfolio of Asian beauty brands alongside the growth of high-potential private label brands. Operating across the GCC region, the Head of Brand ensures brands are localized effectively, perform commercially, and are well-positioned to lead in their categories across multi-channel retail landscapes.The role requires a deep understanding of Asian beauty markets, exceptional cross-functional leadership, and the agility to scale emerging brands while optimizing mature ones.Key Responsibilities Lead the brands’ portfolio long-term strategy, assess gaps, scout new brands, build business plans and localize brand narratives across channels. Build and scale private label brands. Build and execute differentiated go-to-market strategies per brand, aligned with global direction and local market needs. Define and deliver annual sales targets and budgets across all channels; drive sell-in/sell-out performance using data insights. Negotiate commercial terms and manage supplier relationships, ensuring alignment across marketing, merchandising, and logistics. Lead 360° marketing campaigns, including ATL/BTL strategies, media planning, PR/influencer/KOL coordination, and brand launches. Oversee demand planning, inventory, regulatory compliance, and launch execution; drive operational KPIs and optimize supply chain processes. Own full P&L responsibility, manage OPEX/CAPEX, and set annual fiscal and manpower budgets. Track commercial KPIs, analyze category/marketing performance, and prepare monthly reports with actionable insights. Manage, coach and assess the team’s performance, cascade down goals and KPIs, supervise in-store execution and productivity. What You’ll Need To Succeed Minimum 15 years of experience in beauty or consumer brands, ideally with proven exposure to Asian beauty brands. Fluency in Korean, Japanese, or Mandarin is a big plus. Fluency in English is a must. Passion and deep understanding of Asian beauty, consumer innovation, and global trend sensitivity You would be based in Dubai or willing to relocate to Dubai Prior P&L ownership, general management, or brand portfolio leadership. Successful track record in scaling brands across multi-channel retail environments in the GCC. Deep understanding of retail dynamics, especially within K-beauty / J-beauty / C-beauty. Strategic thinking with commercial acumen and creative brand storytelling. Excellent cross-functional leadership, negotiation, and relationship-building abilities. Entrepreneurial and self-starter mindset. Agile, data-driven, and capable of thriving in a dynamic environment. Strong communication and presentation skills. What We Can Offer You With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.We recognize the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.We Invite All Applicants to Apply It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity.We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status. Seniority level Seniority level Director Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Retail Luxury Goods and Jewelry Referrals increase your chances of interviewing at Chalhoub Group by 2x Get notified about new Head of Brand jobs in Dubai, Dubai, United Arab Emirates . Director of Marketing and Communications for Conrad Dubai Associate Director, Marketing and Communications Head of Marketing

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