الصفحة الرئيسية الإمارات العربية المتحدة Cluster Assistant Digital Marketing Manager
الصفحة الرئيسية الإمارات العربية المتحدة Cluster Assistant Digital Marketing Manager
Cluster Assistant Digital Marketing Manager
تفاصيل الوظيفة
Novotel Marsa Alam Beach Resort, Cairo, Egypt REF49728U
Cluster Assistant Digital Marketing Manager
MEA SPAC Company Description The Novotel 5 stars resort located directly on the Red Sea with a beach area of 646m; 268 rooms including 4 suites and 80 family rooms; 5 outlets and Spa, offers a wonderful experience that can cater perfectly for all tastes. Job Description Main Responsibilities:- Build digital yearly plan and budget for the hotel across Direct & Indirect channels.
- Contribute to hotel strategy, working closely with key stakeholders from Marketing, Sales, Revenue, PR, and F&B.
- Develop quarterly and yearly e-commerce and digital marketing plans covering all digital channels and levers (Direct and Indirect).
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, display advertising campaigns, and influencers.
- Reporting and analysis of web direct and indirect performance.
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Handle the CRM and email marketing with the third-party tool.
- Monitor and assist in ensuring rate parity together with the Revenue Director/Manager throughout all distribution channels.
- Manage hotel’s online reputation.
- Ensure hotel’s presence across key social platforms relevant to the source markets and social content production.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Ensure Accor App visibility and usage uplift across the hotel.
- Collaborate with agencies and other vendor partners.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- A minimum of 2 to 3 years of experience as E-Commerce / Digital Manager in Hospitality or Retail.
- Strong understanding of current digital marketing concepts, strategy, and best practices.
- Excellent presentation and customer relationship skills.
- Energetic and passionate to work.
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الشركة المعلنة عن الوظيفة
Accor Hotels
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