Category Planning & Activation Manager GDM

Full time at Mondelez in UAE

Posted on February 15, 2025

Job details

Category Planning & Activation Manager GDM

Job Description Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride. You help execute the revenue management workstream to help us optimize the return on investment on our trade spend activities.

How You Will Contribute

In this role, you will:

Lead Trade Marketing Plans: Develop trade marketing strategies for category annual plans and the contract process.
Drive Strategic Decision-Making: Utilize market dynamics and consumer insights by channel to inform trade marketing strategy.
Manage Business Planning Meetings: Spearhead planning meetings to set sales quotas and align with annual goals based on key business drivers.
Optimize Category Investments: Recommend and monitor investments in category-building initiatives, ensuring excellence at the point of sale.
Monitor Competition: Track competitors’ activities to identify opportunities and potential threats to our brands.
Support Multi-Category Teams: Provide accurate and actionable insights on channel performance to identify opportunities in innovation, promotions, pricing, and portfolio that drive multi-category success.

What You Will Bring

To succeed in this role, you should bring:

Category Planning Experience: Expertise in category planning and executing growth strategies.
Future-Focused Mindset: Interest in industry trends, digital solutions, and consumer innovation, with the ability to translate insights into actionable plans.
Analytical Skills & Business Acumen: Strong data analysis skills to monitor results, optimize performance, and recommend growth-focused actions.
Influential Communication Skills: Ability to engage and persuade stakeholders effectively, with resilience to champion alternative perspectives.
Technical Proficiency: Advanced skills in PowerPoint and Excel (pivot tables, VLOOKUP); familiarity with Power BI is a plus.

Planning

Construct a strong bottom-up planning at customer/channel level for category/SKUs in terms of volume and spend.
Develop the planning of NPD launches and activations, track/report progress during launch year/month and close out with a post-launch evaluation.

Execution

Do the required due diligence as per the process to ensure right and timely implementation of all sorts of trade plans.
Implement with excellence activation and launches and ensure all relevant stakeholders are informed.
Monitor Sales KPIs adherence to the plan and take corrective action where necessary.
Proactively tackle ad hoc issues and opportunities.

Analysis

Conduct category/customer-wise analysis for primary data and customer EPOS data to build understanding among stakeholders for trends and propose action plans where necessary.
Own the understanding of the trade landscape for the categories in play and the competitive environment and share with the stakeholders for better-informed decision-making.
Understanding of the category/customer P&L.

Qualifications

Experience: 5-7 years in trade marketing, shopper marketing, or category planning and activation.
Analytical and Business Reporting Skills: Skilled in developing business reports and analyzing performance across channels, customers, and consumers.
Retail Environment Knowledge: Strong understanding of the retail environment, promotional tactics, and execution processes.
Customer-Facing Experience: Proven ability to manage multiple accounts effectively.
Language Skills: English is a must. Arabic and French language skills are an advantage.

No Relocation support available.

Business Unit Summary

Mondelēz International in the Middle East, North Africa and Pakistan serves the Middle East and Africa markets as well as Australia, New Zealand, the UK and Canada. Headquartered in Dubai, UAE, we have more than 2600 employees working across seven plants and six commercial offices; we make, bake, sell and deliver our products to customers. We are market leaders in key snacking categories with iconic global and local brands including Cadbury Dairy Milk chocolate, Milka, Oreo and belVita biscuits, Barni Cakes, Tang powdered beverage, Chiclets and Trident gum and Halls candy. Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Job Type

Regular

Category Planning & Activation

Sales

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Food and Beverage Manufacturing, Food and Beverage Services, and Manufacturing Referrals increase your chances of interviewing at Mondelēz International by 2x. #J-18808-Ljbffr

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Home UAE Category Planning & Activation Manager GDM

Home UAE Category Planning & Activation Manager GDM

Category Planning & Activation Manager GDM

Job details

Category Planning & Activation Manager GDM

How You Will Contribute

What You Will Bring

Planning

Execution

Analysis

Qualifications

Business Unit Summary

Job Type

Category Planning & Activation

Sales

Seniority level

Employment type

Job function

Industries

Apply safely

Hiring company

Mondelez

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