Job details
Who we are: GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain. What you'll be doing: The role holder is responsible for ensuring effective implementation of Marketing activities across the relevant focus area: Events, PR, social media, Corporate Communication, etc. to support the marketing strategy and objectives for the portfolio of diverse Sports brands. Job Description:
- Work cohesively with all members of the marketing team to create an omni channel activation plan and drive implementation to maximize brand exposure.
- Assist the function in preparing regular reports and analysis on return on investment (ROI).
- Monitor and benchmark competitor activities, category trends, and consumer habits in the market, recommending plans and actions to ensure competitive advantage.
- Create and manage periodic communication summary reports of all activities to keep the team abreast of ongoing and completed initiatives.
- Identify activation opportunities across channels and recommend innovative solutions.
- Liaise with internal team members (product team, brand team, etc.) as well as external teams (agencies, influencers, and communities).
- Execute approved social media calendars in line with brand guidelines.
- Craft and liaise on briefs for content creation in line with brand guidelines.
- Coordinate with internal and external stakeholders to ensure smooth execution of sports marketing activities.
- Maintain records related to marketing expenses, and regularly update management on budget expenditure and overall costs.
- Proficient user of MS Office (Excel, PPT, etc.).
- Define performance goals at the start of the year in discussion with the reporting manager and ensure that the goals are achieved during the course of the year.
- Take ownership of your own learning agenda by identifying development needs in consultation with the manager and agreeing on the individual development plan which goes beyond just training and development.
- Keep abreast of professional developments, new techniques, and current issues through continued education and professional growth.
- Social media management
- Content planning
- Vendor management
- Creative problem-solving
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Hiring company
Gulf Marketing Group (GMG Group)
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