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Direct message the job poster from Phifer & Company
Executive Retained Search & Recruiter | Founder Phifer & Company - Recruitment for Marketing, Communications, Creative, PR, AI/Digital | 2021…
Chief Digital Officer - Ecommerce Large Ecommerce Conglomerate We are seeking a CDO to lead our clients digital transformation efforts and drive the strategic direction of our online presence. As the CDO, you will be responsible for shaping our digital strategy, enhancing our e-commerce capabilities, and overseeing all aspects of digital marketing to optimize customer engagement and brand growth.Responsibilities:
- Digital Strategy Development: Define and execute a comprehensive digital strategy that aligns with the company's overall business objectives. Identify new opportunities for growth through digital channels and technologies.
- E-Commerce Enhancement: Lead the development and optimization of our e-commerce platforms, ensuring seamless user experiences, easy navigation, and a secure purchasing process.
- Champion customer-centric initiatives by leveraging digital tools to enhance customer journeys, including personalization, loyalty programs, and responsive customer support.
- Digital Marketing Leadership: Oversee all digital marketing efforts, including SEO, SEM, social media, email campaigns, influencer partnerships, and content creation.
- Utilize data analytics and market research to gain insights into consumer behavior, industry trends, and competitor strategies.
- Identify opportunities to leverage innovations such as AI, AR, and VR to enhance the customer experience.
- Collaborate closely with IT, marketing, sales, product development, and other departments to ensure alignment of digital initiatives with overall business goals.
- Team Leadership: Build and lead a high-performing digital team, fostering a culture of creativity, collaboration, and continuous learning. Provide mentorship and guidance to team members.
Qualifications:
- Bachelor's degree in Marketing, Business, Digital Technology, or a related field; Master's degree preferred.
- Proven track record of successful digital transformation and e-commerce growth within the beauty, cosmetics, or related consumer goods industry.
- Strong understanding of digital marketing, SEO, SEM, social media, content strategies, and data analytics.
- Experience with e-commerce platforms, CMS, and CRM systems.
- Strategic thinker with exceptional leadership, communication, and interpersonal skills.
Seniority level
ExecutiveEmployment type
Full-timeJob function
Advertising and MarketingIndustries
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Hiring company
Phifer & Company
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