Home UAE Essencemediacom: Associate Media Director

Home UAE Essencemediacom: Associate Media Director

Essencemediacom: Associate Media Director

Full time at Group M Worldwide Inc. in UAE
Posted on August 18, 2024

Job details

Role Title & Location: Associate Media Director, Dubai

Strategic Skills

  1. Develop & deliver a data driven strategy across all client businesses and markets including investment guidelines and planning approaches for programmatic buying, social, search, video and mobile
  2. Create test and learn programmes for technology evaluation and engagement measurement to ensure we are maximizing return on investment
  3. Provide a point of view on the integration of data and shared performance on Social, Search & Programmatic
  4. Organise regular communication between local GroupM agencies as well as working into the wider account team in order to develop and share best practices and capabilities
  5. Identify best practice techniques and tools to support campaigns and optimisation

Regional Account Management

  1. Build positive relationships with the regional teams, working in collaboration with senior stakeholders and Directors
  2. Work to deliver against regional team commitments, with a primary focus on client satisfaction for all areas of planning
  3. Develop relationships with key partners to drive incremental benefits for the client

Ecommerce

  1. Act as a regional lead to drive Ecommerce across the MENA region
  2. Work with the regional teams to ensure a best-in-class approach for Ecommerce through training and support on Ecommerce projects
  3. Work with the Regional and Global leads to ensure all developments in Ecommerce is being communicated to the markets
  4. Develop relationships with Ecommerce partners in the region

People Management

  1. To inspire and advance the understanding and activation across all platforms working with the client and the wider account team where necessary
  2. To foster and develop knowledge by building strong stakeholder relationships with the wider account team and planning teams
  3. Contribute towards building cross-market capabilities

New Business

  1. Help to identify, develop and deliver on areas of possible business growth within existing client base, working with the Business Director and Regional Digital Director.
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