Public Relations Specialist

Full time at Saudi Aramco Entrepreneurship Center Wa'ed in Saudi Arabia

Posted on April 10, 2024

Job details

Job Purpose: To implement and oversee Saudi Aramco Entrepreneurship Center’s (Wa’ed) overall media, social network, press and events strategies in accordance with the ongoing communications and PR plan. The candidate will act as the main pillar in leading the company’s Marketing plan while working alongside the PR and Communications team on ongoing strategic projects. Job Responsibilities:

Support the conveyance of Wa’ed’s brand via PR and Marketing tools, platforms, and strategies to achieve the objectives of the corporate PR and Marketing strategy
Be the focal point with digital advertising and design agencies to arrange promotional campaigns across all types of media by coordinating scheduling and logistics as necessary
Scan media for relevant event engagement and manage participation plans (e.g. workshops, conferences, speeches), liaising with other divisions of the organization as necessary
Support the creation of digital content for social media, annual newsletters, and articles on entrepreneurship, and liaise with external graphic designers to establish brand guidelines and designs for published content
Coordinate relevant public relations activities including handling sponsorship opportunities, developing press releases and presentations, while maintaining a cooperative relationship with partners and stakeholders
Develop and launch targeted media and marketing campaigns to emphasize brand recognition and corporate reputation
Suggest improvement initiatives regarding own activities and implement processes approved by management
Address inquiries from media representatives and other parties, and track industry trends to leverage media collaboration opportunities
Generate media coverage reports and other PR reports as assigned by the direct manager

Bachelor’s degree in Business, Management, Marketing, Media Studies, Communications, or related field
Excellent verbal and written communication skills in English and Arabic.
5 – 10 years of experience in Communication Department, Communication agency, or Marketing Department.
Proactivity: continuously generating initiatives to improve work and developing innovative approaches based on performance feedback.
Flexibility: ready to adapt to changes in business strategy and ongoing campaigns and initiatives
Strong presentation skills: ability to effectively present and communicate to key stakeholders during networking as well as partnership negotiations

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Saudi Aramco Entrepreneurship Center Wa'ed

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Public Relations Specialist

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Saudi Aramco Entrepreneurship Center Wa'ed

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