Marketing Director

We are looking for a dynamic and strategic Marketing Director to lead and drive the brands marketinginitiatives in the fashion industry. This role is responsible fordeveloping and executing innovative marketing strategies thatenhance brand visibility engage target audiences and drive salesgrowth.Key Responsibilities: Brand Strategy: Develop and implement a strong brandpositioning and marketing strategy aligned with businessobjectives.Campaign Management: Overseeendtoend marketing campaigns including digital social mediainfluencer collaborations and traditional advertising.Content & Creative Direction: Work closely withdesigners photographers and content creators to ensure a cohesivebrand identity.Ecommerce & Digital Marketing: Enhance online presence through performance marketing SEO paid ads and social media growth.Retail& Offline Marketing: Develop marketing initiatives for instorepromotions partnerships and events.Market Research & Consumer Insights: Analyze market trends customerbehavior and competitive landscape to refine strategies.Public Relations & Influencer Marketing: Build strongrelationships with media influencers and brandambassadors.Budget Management: Manage themarketing budget ensuring costeffective spending and maximum ROI.Team Leadership: Lead and mentor themarketing team fostering creativity and collaboration.Performance Tracking: Use analytics tools to measurecampaign effectiveness and adjust strategiesaccordingly.Qualifications &Skills: Bachelors or Masters degree in Marketing Business or a related field.8 years of experience in fashion marketing with a proventrack record in brand management.Strongunderstanding of digital marketing social media and influencermarketing.Experience in leading successfulfashion campaigns across multiple channels.Excellent leadership communication and strategic thinkingskills.Creative mindset with a passion forthe fashion industry.Proficiency in marketinganalytics and CRM tools.Key Skills Digital Marketing,B2BSales,Marketing,Pardot,Marketing Automation,Customer Segmentation,Hub Spot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation Employment Type : Full Time Experience: years Vacancy: 1 #J-18808-Ljbffr