Digital Marketing / SEO & Social Media Expert

About the Role We are looking for a highly skilled Digital Marketing & Social Media Expert to strengthen our online presence, drive paid campaigns, and expand brand visibility across multiple digital platforms. The ideal candidate combines creativity with a data-driven mindset and has hands-on experience in both performance marketing and organic growth initiatives.Key Responsibilities Design and implement comprehensive digital marketing strategies across Google Ads, Meta Ads, SEO, and social media platforms.Create, plan, and manage engaging content tailored for Linked In, Instagram, Tik Tok, X, and Facebook.Oversee and optimize paid campaigns to achieve goals such as ROI, ROAS, and lead generation.Monitor, analyze, and present campaign performance using GA4, Appsflyer, and other analytics tools.Collaborate with creative teams (designers and copywriters) to deliver impactful marketing assets.Stay updated with digital trends, algorithm updates, and new platform opportunities.Build and nurture strong online communities to enhance brand loyalty and engagement.Requirements3–6 years of proven experience in digital marketing and social media management.In-depth knowledge of Google Ads, Meta Ads, SEO, GA4, UTM tracking, and campaign optimization.Ability to build content calendars and manage influencer/brand partnerships.Excellent copywriting, communication, and reporting skills.Familiarity with marketing automation tools (Hub Spot, Mailchimp, or similar) is an advantage.A creative thinker with strong analytical problem-solving abilities.Preferred Qualifications Background in D2C, e Commerce, or Saa S marketing.Basic design proficiency using Adobe Creative Suite or Canva.Knowledge of App Marketing & ASO (App Store Optimization). #J-18808-Ljbffr