Senior PR & Content Executive

Should have experience in content creation & PR.Able to use different channels to optimize campaigns successfully.Arrange and coordinate media interviews, build and maintain relationships with journalists, influencers, and stay up to date with PR and industry trends.Should be able to maintain media relationships across the Middle East region.Writing press releases, media materials, and presentations.Public Relations activities - Measure performance of each activity and event.Build and maintain relationships with key international, regional, and local print, broadcast, and online media.Planning and development of editorial content across cyclical PR and publicity activity calendars for the business unit.Design and develop innovative integrated media strategies, keeping in mind the evolved media landscape.Coverage compilation and implement communication plans, campaigns, and ideas.Organize and manage various Public Relations activities.Maintain annual & monthly media calendar region-wise.Maintain a repository of print, online & social media coverage.Coordinate with media for seasonal product & brand coverage.Ensure brand & senior management are properly covered in media. #J-18808-Ljbffr