SCH Front of House Parent Relationship Executive

GEMS Royal Dubai School is seeking to appoint an experienced Parent Relations Executive (PRE) who will act as a key point of contact for the parent community. The PRE will support the Principal/CEO in developing a strong and active parent community, which is central to the school's culture. The role involves ensuring the achievement of enrolment targets, providing high-quality customer service to both new and existing parents, and promoting the school to relevant stakeholders. Key Responsibilities: Coordinate and lead school tours for prospective parents and visitors, promoting the school’s USPs and presenting the school effectively to achieve or exceed enrolment targets. Manage and develop the school communication channels, such as newsletters, to keep the parent community informed of school activities, supporting student and customer retention. Organize parent/community events to engage parents in school activities and celebrations, supporting parent engagement initiatives. Promote the school by providing stories and photographs highlighting achievements, for internal newsletters and communication channels (e.g., website, LCD screens, newsletters). Create content and manage social media platforms such as Twitter, Facebook, and Instagram. Conduct regular surveys to gather feedback from new parents on the enrolment process and relevant topics, analyze responses, and produce recommendations. Assist with developing and implementing the school marketing strategy in collaboration with the Principal/CEO and the Corporate Marketing team, ensuring all marketing materials, including digital communications, are current. #J-18808-Ljbffr