Assistant Content Manager
Description
Get AI-powered advice on this job and more exclusive features. GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and Mc Cain. Role Summary: The Assistant Content Manager supports the Content Manager in producing timely, high-quality content across platforms and its clients. This role focuses on aligning content with client goals, maintaining brand consistency, and fostering strong client relationships. Responsibilities include organizing the Editorial Calendar, managing content production (writing and SEO), and capturing compelling client stories. The ideal candidate thrives in streamlining processes, values collaboration, and has a passion for teaching, storytelling, and continuous learning. They excel at bringing clarity to chaos and empowering both team members and clients. Accountabilities and Responsibilities: • Oversee the production and publication of new pieces of content for recurring copywriting (blog articles, emails, social media posts) and video. • Implement search engine optimization (SEO) efforts for website and content (provided on the Editorial Calendar) and ensure all internals links and keyword phrases are implemented correctly. • Assist the Content Manager in preparing weekly internal account reviews for Friday meetings with the Director of Operations and the Content Manager. • Create, revise (if needed), and complete personal and professional goals, and contribute to 8 Signal’s corporate quarterly goals. • Occasionally cover for CM and/or lead client meetings if CM is unavailable. • Alongside the Content Manager, management of, the 8 Signal and editorial and video teams through guidance, support, and proactive oversight. • Consistent development and deployment of quality content that encapsulates our clients’ unique stories, topics, and/or services. • Incorporation of marketing strategy, content marketing training, and innovations as outlined by the Content Manager and Director of Content. • Specific measurements of this criteria include: • Timely completion of monthly content, maintaining the “one month ahead” model when possible. • Implementation of marketing strategy provided by the Content Manager and Director of Content, including SEO strategy, internal links, focused/clear content topics, and value-focused content. • Reports generated by the DOC (such as increased SEO statistics, lead generation, etc.), ensuring the client’s marketing strategy has successfully been implemented. • Customer feedback (possibly including survey data in the future). People Management: The incumbent is responsible for setting clear objectives and performance targets in collaboration with team members, ensuring alignment with overall organizational goals. This role involves actively mentoring, guiding, and providing direction to the team to cultivate skill development, operational efficiency, and continuous improvement. The incumbent applies structured performance management practices to monitor progress, troubleshoot issues, and drive the team towards achieving periodic KPIs. Through strategic oversight and regular feedback, the incumbent fosters a results-oriented environment, empowering the team to meet and exceed established benchmarks while supporting both individual and collective growth. • Strong organizational skills, comfortable turning chaos into a streamlined project structure/process. • Impeccable writing skills, with an outstanding command of the English language. • Project management skills to manage editorial schedules and deadlines as outlined by the DOC. • Team management skills to manage the editorial and video teams with compassionate leadership, strong communication, and fun. • Strong interpersonal skills, comfortable with a variety of personalities regarding team and client interactions. • Ability to implement strategy through a value-focused mindset, being able to determine whether or not written/video content is providing value to our clients’ buyer persona. • The ability to think like an educator, intuitively understanding what the team needs to know and how tasks need to be generated. • Ability to review 8 Signal-produced content and identify and screen out (if needed) sales pitches, instead highlighting the relevant brand and customer story. • A hunger to learn new skills and adapt to new situations provided by company growth. Educational Qualifications: Bachelor’s degree preferred. Degrees in English, Journalism, Public Relations or related communications fields preferred but not required. Experience: 7 years total experience with 3 years relevant experience. Why Join GMG? At GMG, we're dedicated to nurturing a vibrant, inclusive, and engaging work environment that promotes growth, innovation, and well-being. Join us in our mission to inspire victories that make the world better – for our team, our consumers, and our communities. If you're seeking a challenging role where you can make a significant impact, we'd love to hear from you. Apply today to become a part of our journey. What we offer? An opportunity to become part of diverse teams with international exposure Comprehensive family medical insurance Family residency sponsorship and flight allowances Up to 30% discount in our premium retail sports brand stores Up to 20% discount in our pharmacy chain Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Design and Marketing Industries Retail Referrals increase your chances of interviewing at GMG by 2x Sign in to set job alerts for “Content Manager” roles. 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Posted: 4th July 2025 6.51 am
Application Deadline: N/A
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