Assistant CRM Manager

Get AI-powered advice on this job and more exclusive features. Sunset Hospitality Group is a leading multinational lifestyle hospitality group, with a wide portfolio encompassing Hotels & Resorts, Restaurants, Beach Clubs, Nightclubs, Fitness Centers, and more. SHG operates over 79 venues and with presence in 25 countries with a commitment to deliver authentic & diverse hospitality experiences that bring people together, all around the world. We are currently seeking a talented Assistant CRM Manager to join our dynamic team. This role will focus on both technical development and strategic execution. You will work on marketing automation solutions, leveraging Marketing Cloud functionality for campaign orchestration, audience segmentation, and flow building. In addition, you will be responsible for ensuring these efforts contribute to revenue growth by aligning marketing solutions with sales objectives. This includes overseeing the maintenance and monitoring of automated jobs, as well as identifying opportunities for optimization and enhancement. Key Responsibilities: Journey Creation & Automation: Design and implement customer journeys using Journey Builder, Automation Studio, and triggered sends (SMS, Whats App, email). Tool Management & Optimization: Maintain and optimize Salesforce Marketing Cloud, ensuring it runs smoothly and meets our business goals. Run analysis to detect possible issues and fix them appropriately Best Practices: Lead the way with industry-standard marketing practices to maximize engagement and ROI. Team Training: Empower the team by conducting workshops and hands-on training sessions to get everyone up to speed with Marketing Cloud. Reporting & Insights: Monitor campaign performance and share actionable insights to drive decision-making. Budget Management: Monitor and manage Super Messages consumption, keeping campaigns cost-effective. Generate weekly and monthly consumption reports for internal tracking. Performance Analysis: Regularly analyze the effectiveness of journeys and campaigns, providing actionable insights. Conduct A/B testing to refine strategies and improve engagement. Manages client and team expectations throughout delivery; flags risks and issue escalations related to the campaigns. Ideal Candidate: Must have at least 3 years role in CRM, with strong working knowledge in Salesforce CRM and its integration with Marketing Cloud, experience in hospitality or lifestyle retail industry will be ideal. Marketing Cloud Expertise: Proficient in Journey Builder, Automation Studio, Mobile Studio (SMS/Whats App), and email marketing. Experience in managing campaign budgets. Highly meticulous attention to detail, ensuring campaigns run smoothly without a hitch. Strong problem solving and technical troubleshooting skills. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Other and Marketing Industries Hospitality and Restaurants Referrals increase your chances of interviewing at Sunset Hospitality Group by 2x Get notified about new Customer Relationship Management Manager jobs in Dubai, United Arab Emirates . Corporate Bank - Customer Service Manager - Associate / Assistant Vice President Dubai, Dubai, United Arab Emirates 9 hours ago Permanent - Team Leader Womenswear - Dubai Mall Business Development & Key Account Manager/ Director - Middle East & Africa Senior Manager - Digital, Fan Engagement and CRM Corporate Customer Service Manager ( UAE National ) Dubai, Dubai, United Arab Emirates 18 hours ago Senior Sales Account Manager - Wholesale Voice & Mobility Branch Manager, Branch Banking - Dubai, Retail Banking (Emirati Talent) Senior Customer Success Manager (Travel Industry experience required) We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr