الصفحة الرئيسية البحرين Senior Product Marketing Manager
الصفحة الرئيسية البحرين Senior Product Marketing Manager
Senior Product Marketing Manager
دوام كامل
في Canonical
في
Bahrain
نُشرت يوم May 8, 2024
تفاصيل الوظيفة
The role of a senior Product Marketing Manager
Canonical has delivered secure open source to millions of users and enterprises. We’re looking for a Senior Product Marketing Manager who will be responsible for developing marketing strategy and go to market plans at a global level for our portfolios. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the product and engineering teams, content team, sales teams, as well as other marketing functions… all in support of Canonical’s growth. The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier. This role sits in the marketing team reporting to the product marketing lead. Location: This role will be based remotely in the EMEA region.What your day will look like
- Be responsible for go-to-market planning and execution for one of Canonical's portfolios.
- Lead on content dissemination, campaign development and planning for product launches.
- You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
- Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers
- Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels
- Work with other teams to plan event, webinars and support paid and social media promotion
- Create and execute content strategies that drive product interest and adoption with relevant target audiences
- Monitoring the competitive landscape to define product positioning that differentiates
- Mentoring junior product marketing managers on marketing planning and execution.
What we are looking for in you
- Experience in a product marketing function for enterprise IT products (SaaS experience preferred)
- Passion for open source and product marketing
- Strong inter-personal management skills.
- Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments.
- Appetite to deliver strong results and innovation.
- Growth mindset - someone who is not afraid to think big and take on risk.
- Willingness to roll up their sleeves.
- Exceptional verbal and written communication skills.
- Ability to work and thrive in a self-starter, fast-paced and changing environment
- Love for diverse work assignments and the opportunity to try new approaches
- Passion for mentorship and supporting more junior members.
What we offer you
Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce. In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.- Fully remote working environment - we’ve been working remotely since 2004!
- Personal learning and development budget of 2,000USD per annum
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental Leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at ‘sprints’
- Priority Pass for travel and travel upgrades for long haul company events
About Canonical
Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do. Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business. Canonical is an equal opportunity employer We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration. #LI-remote #J-18808-LjbffrApply safely
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'vacancies' => null, 'job_type_id' => null, 'description' => null, 'pay_status' => 'Free', 'external_job_description' => '<p><h3> The role of a senior Product Marketing Manager </h3><p> Canonical has delivered secure open source to millions of users and enterprises. We’re looking for a Senior Product Marketing Manager who will be responsible for developing marketing strategy and go to market plans at a global level for our portfolios. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the product and engineering teams, content team, sales teams, as well as other marketing functions… all in support of Canonical’s growth. </p><p> The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier. </p><p> This role sits in the marketing team reporting to the product marketing lead. </p><p><b> Location: </b> <em> This role will be based remotely in the EMEA region. </em></p><h3> What your day will look like </h3><ul><li> Be responsible for go-to-market planning and execution for one of Canonical's portfolios. </li><li> Lead on content dissemination, campaign development and planning for product launches. </li><li> You will lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey </li><li> Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers </li><li> Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels </li><li> Work with other teams to plan event, webinars and support paid and social media promotion </li><li> Create and execute content strategies that drive product interest and adoption with relevant target audiences </li><li> Monitoring the competitive landscape to define product positioning that differentiates </li><li> Mentoring junior product marketing managers on marketing planning and execution. </li></ul><h3> What we are looking for in you </h3><ul><li> Experience in a product marketing function for enterprise IT products (SaaS experience preferred)</li><li> Passion for open source and product marketing </li><li> Strong inter-personal management skills. </li><li> Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments. </li><li> Appetite to deliver strong results and innovation. </li><li> Growth mindset - someone who is not afraid to think big and take on risk. </li><li> Willingness to roll up their sleeves. </li><li> Exceptional verbal and written communication skills. </li><li> Ability to work and thrive in a self-starter, fast-paced and changing environment </li><li> Love for diverse work assignments and the opportunity to try new approaches </li><li> Passion for mentorship and supporting more junior members. </li></ul><h3> What we offer you </h3><p> Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce. </p><p> In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner. </p><ul><li> Fully remote working environment - we’ve been working remotely since 2004!</li><li> Personal learning and development budget of 2,000USD per annum </li><li> Annual compensation review </li><li> Recognition rewards </li><li> Annual holiday leave </li><li> Parental Leave </li><li> Employee Assistance Programme </li><li> Opportunity to travel to new locations to meet colleagues at ‘sprints’</li><li> Priority Pass for travel and travel upgrades for long haul company events </li></ul><h3> About Canonical </h3><p> Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis. 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Additional CPD Accredited Certificate with 120 CPD points available with no extra study.<br> Product Management Level 7, endorsed Certificate of Achievement. Get your career in Product Management off to the strongest possible start, with an endorsed Level 7 Product Management Diploma on your CV! Study from home, with expert tutor support provided from start to finish!<br> Product Management is an organisational role of unique importance. The product manager is responsible for creating, implementing and overseeing the performance of a company’s product strategy. Rather than playing a hands-on role in the design and manufacture of the product, they instead ensure its successful production, distribution and profitability. Where products of any kind are produced and sold, the input of the project manager is invaluable.<br> While specific duties vary from on business to the next, the product manager’s role is primarily strategic and analytical. They’re expected to establish a product vision and strategy that’s both unique and workable, define the objective of the project and delegate duties across an extensive team of contributors. They must also ensure that everyone understands their responsibilities, is able to meet strict deadlines and has the resources then need to get the job done. The product manager is expected to provide the kind of leadership that naturally inspires optimal output.<br> With no deadlines or fixed study schedules, this flexible Level 7 Product Management Diploma is open to ambitious candidates worldwide! Learn how to fulfil an array of key product management duties and take your long-term outlook to the next level!<br> <br> <strong>Course Outline</strong><br> <br> An endorsed Level 7 Product Management Certificate could be just the thing to get your success story off to the best possible start. Each of 12 course units concludes with an online assessment, which will be marked by your tutor and returned with feedback. The course covers the following product development areas:<br> <br> <strong>Unit 1 - Product Development and Product Lifecycle</strong><br> <br> This unit covers the following topics: <ul> <li>Value of Product Innovation</li> <li>New Product Development</li> <li>Generating an Idea</li> <li>Idea Vetting</li> <li>Concept Development and Testing</li> <li>Reasons for Product Failure</li> <li>Product Life Cycle</li> <li>The Introductory Stage</li> <li>Plus more</li> </ul> <strong>Unit 2 - Product Pricing Strategies</strong><br> <br> This unit covers the following topics: <ul> <li>The Function and Value of Price</li> <li>Profit- Oriented Objectives</li> <li>Sales Volume- Oriented Objectives</li> <li>The Product’s Value to the Buyer</li> <li>Types of Costs</li> <li>The Basic Methods of Price Determination</li> <li>The Going Rate Pricing</li> <li>Plus more</li> </ul> <strong>Unit 3 - Branding and Packaging</strong><br> <br> This unit covers the following topics: <ul> <li>Inventory Management</li> <li>Branding</li> <li>The Meaning and Importance of Branding</li> <li>The Brand Name versus Trade Mark</li> <li>Advantages and Disadvantages</li> <li>Societal View</li> <li>Branding Decisions</li> <li>Selecting a Good Brand Name</li> <li>Packaging</li> <li>Packaging Industry</li> <li>Functions of Packaging</li> <li>Plus more</li> </ul> <strong>Unit 4 - Channels of Distribution</strong><br> <br> This unit covers the following topics: <ul> <li>What is a Channel of Distribution?</li> <li>Functions of Channels of Distribution</li> <li>Channels of Distribution Used</li> <li>Indirect Channels</li> <li>Channels of Distribution Used for Consumer Goods</li> <li>Factors Influencing the Choice of Channel</li> <li>Product Considerations</li> <li>Market Considerations</li> <li>Middleman Considerations</li> <li>Company Considerations</li> <li>Plus more</li> </ul> <strong>Unit 5 - Types of Warehouses</strong><br> <br> This unit covers the following topics: <ul> <li>Private and public warehousing</li> <li>Advantages of public warehousing</li> <li>Disadvantages of public warehousing</li> <li>Advantages of private warehousing</li> <li>Disadvantages of private warehousing</li> <li>Location of warehouses</li> <li>Characteristics of an Ideal Warehouse:</li> <li>Qualitative factor rating method of comparison</li> <li>Multiple warehouses</li> <li>Plus much more</li> </ul> <strong>Unit 6 - Functions of Warehouses</strong><br> <br> This unit covers the following topics: <ul> <li>The movement function of a warehouse:</li> <li>The storage functions of a warehouse:</li> <li>The information transfer functions of a warehouse:</li> <li>Warehouse Activity Profiling</li> <li>Plus much more</li> </ul> <strong>Unit 7 - Warehouse Operations & Systems</strong><br> <br> This unit covers the following topics: <ul> <li>Warehouse Operations - Centralised and Decentralised</li> <li>Storage systems</li> <li>Fixed and random stock location</li> <li>Palletised storage systems</li> <li>Types of conveyors</li> <li>Automated Storage and Retrieval System</li> <li>Design of Automatic Storage and Retrieval Systems (AS/RS)</li> <li>The Principles and Performance Measures of Material Handling Systems</li> <li>Vehicle travel: response time</li> <li>Characteristics of effective performance systems</li> <li>Plus much more</li> </ul> <strong>Unit 8 - Inventory Management</strong><br> <br> This unit covers the following topics: <ul> <li>What is Inventory?</li> <li>Glossary</li> <li>Types of stock</li> <li>Costs of carrying stock</li> <li>Plus much more</li> </ul> <strong>Unit 9 - The Warehouse Inventory Cycle</strong><br> <br> This unit covers the following topics: <ul> <li>Identifying Demand</li> <li>The Receiving Process</li> <li>Validating Inventory</li> <li>The Put-Away Process</li> <li>Maintaining Inventory Accuracy</li> <li>The Outbound Process</li> <li>Industry Trends</li> <li>Plus much more</li> </ul> <strong>Unit 10 - Inventory Tracking</strong><br> <br> This unit covers the 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Additional CPD Accredited Certificate with 120 CPD points available with no extra study.<br> Product Management Level 7, endorsed Certificate of Achievement. Get your career in Product Management off to the strongest possible start, with an endorsed Level 7 Product Management Diploma on your CV! Study from home, with expert tutor support provided from start to finish!<br> Product Management is an organisational role of unique importance. The product manager is responsible for creating, implementing and overseeing the performance of a company’s product strategy. Rather than playing a hands-on role in the design and manufacture of the product, they instead ensure its successful production, distribution and profitability. Where products of any kind are produced and sold, the input of the project manager is invaluable.<br> While specific duties vary from on business to the next, the product manager’s role is primarily strategic and analytical. They’re expected to establish a product vision and strategy that’s both unique and workable, define the objective of the project and delegate duties across an extensive team of contributors. They must also ensure that everyone understands their responsibilities, is able to meet strict deadlines and has the resources then need to get the job done. The product manager is expected to provide the kind of leadership that naturally inspires optimal output.<br> With no deadlines or fixed study schedules, this flexible Level 7 Product Management Diploma is open to ambitious candidates worldwide! Learn how to fulfil an array of key product management duties and take your long-term outlook to the next level!<br> <br> <strong>Course Outline</strong><br> <br> An endorsed Level 7 Product Management Certificate could be just the thing to get your success story off to the best possible start. Each of 12 course units concludes with an online assessment, which will be marked by your tutor and returned with feedback. The course covers the following product development areas:<br> <br> <strong>Unit 1 - Product Development and Product Lifecycle</strong><br> <br> This unit covers the following topics: <ul> <li>Value of Product Innovation</li> <li>New Product Development</li> <li>Generating an Idea</li> <li>Idea Vetting</li> <li>Concept Development and Testing</li> <li>Reasons for Product Failure</li> <li>Product Life Cycle</li> <li>The Introductory Stage</li> <li>Plus more</li> </ul> <strong>Unit 2 - Product Pricing Strategies</strong><br> <br> This unit covers the following topics: <ul> <li>The Function and Value of Price</li> <li>Profit- Oriented Objectives</li> <li>Sales Volume- Oriented Objectives</li> <li>The Product’s Value to the Buyer</li> <li>Types of Costs</li> <li>The Basic Methods of Price Determination</li> <li>The Going Rate Pricing</li> <li>Plus more</li> </ul> <strong>Unit 3 - Branding and Packaging</strong><br> <br> This unit covers the following topics: <ul> <li>Inventory Management</li> <li>Branding</li> <li>The Meaning and Importance of Branding</li> <li>The Brand Name versus Trade Mark</li> <li>Advantages and Disadvantages</li> <li>Societal View</li> <li>Branding Decisions</li> <li>Selecting a Good Brand Name</li> <li>Packaging</li> <li>Packaging Industry</li> <li>Functions of Packaging</li> <li>Plus more</li> </ul> <strong>Unit 4 - Channels of Distribution</strong><br> <br> This unit covers the following topics: <ul> <li>What is a Channel of Distribution?</li> <li>Functions of Channels of Distribution</li> <li>Channels of Distribution Used</li> <li>Indirect Channels</li> <li>Channels of Distribution Used for Consumer Goods</li> <li>Factors Influencing the Choice of Channel</li> <li>Product Considerations</li> <li>Market Considerations</li> <li>Middleman Considerations</li> <li>Company Considerations</li> <li>Plus more</li> </ul> <strong>Unit 5 - Types of Warehouses</strong><br> <br> This unit covers the following topics: <ul> <li>Private and public warehousing</li> <li>Advantages of public warehousing</li> <li>Disadvantages of public warehousing</li> <li>Advantages of private warehousing</li> <li>Disadvantages of private warehousing</li> <li>Location of warehouses</li> <li>Characteristics of an Ideal Warehouse:</li> <li>Qualitative factor rating method of comparison</li> <li>Multiple warehouses</li> <li>Plus much more</li> </ul> <strong>Unit 6 - Functions of Warehouses</strong><br> <br> This unit covers the following topics: <ul> <li>The movement function of a warehouse:</li> <li>The storage functions of a warehouse:</li> <li>The information transfer functions of a warehouse:</li> <li>Warehouse Activity Profiling</li> <li>Plus much more</li> </ul> <strong>Unit 7 - Warehouse Operations & Systems</strong><br> <br> This unit covers the following topics: <ul> <li>Warehouse Operations - Centralised and Decentralised</li> <li>Storage systems</li> <li>Fixed and random stock location</li> <li>Palletised storage systems</li> <li>Types of conveyors</li> <li>Automated Storage and Retrieval System</li> <li>Design of Automatic Storage and Retrieval Systems (AS/RS)</li> <li>The Principles and Performance Measures of Material Handling Systems</li> <li>Vehicle travel: response time</li> <li>Characteristics of effective performance systems</li> <li>Plus much more</li> </ul> <strong>Unit 8 - Inventory Management</strong><br> <br> This unit covers the following topics: <ul> <li>What is Inventory?</li> <li>Glossary</li> <li>Types of stock</li> <li>Costs of carrying stock</li> <li>Plus much more</li> </ul> <strong>Unit 9 - 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الشركة المعلنة عن الوظيفة
Canonical
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