الصفحة الرئيسية الإمارات العربية المتحدة Brand Manager
الصفحة الرئيسية الإمارات العربية المتحدة Brand Manager
Brand Manager
تفاصيل الوظيفة
- Develop and execute comprehensive brand strategies aligned with overall business objectives.
- Conduct market research to identify brand opportunities and challenges.
- Define and articulate the brand's positioning and unique value propositions.
- Ensure alignment of brand messaging across all communication channels.
- Oversee the development and maintenance of the brand identity, including logos, color schemes, and visual assets.
- Collaborate with design teams to ensure consistency in brand visuals.
- Work with cross-functional teams to integrate brand messaging into marketing campaigns.
- Develop creative and impactful marketing collateral that reflects the brand identity.
- Develop and enforce brand guidelines to ensure consistency across all touchpoints.
- Educate internal teams on brand guidelines and standards.
- Monitor and analyze brand performance metrics.
- Use data and insights to refine brand strategies and improve overall brand health.
- Collaborate with marketing, product, and sales teams to ensure brand alignment in all customer touchpoints.
- Work with external partners, agencies, and vendors to execute brand initiatives.
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in brand management with a strong portfolio of successful brand initiatives.
- Strategic thinking and the ability to translate business objectives into effective brand strategies.
- Excellent communication and presentation skills.
- Creativity and a strong understanding of design principles.
- Ability to manage multiple projects and deadlines.
- Familiarity with market trends and consumer behavior.
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