Content Strategist and Copywriter

This job is for a Junior Copywriter at EMAX Beauté International, where you'll shape brand voice, create compelling content for various platforms, and collaborate with teams. You might like this job because it offers growth in the dynamic beauty industry. RM 2000 - RM 2800 Full-Time few hours ago

Job Description

Job Description We are seeking a talented and creative Junior Copywriter to join EMAX Beauté International, working across all departments particularly with our Marketing, Brand, Partnerships and Customer Experience teams. As a Junior Copywriter, you will help shape our brand voice across multiple platforms, including websites, social media, advertising, LinkedIn, and other promotional materials. You’ll contribute fresh ideas, create compelling content, and support day-to-day copywriting needs for campaigns, products, services, corporate and CSR affairs and other initiatives. At EMAX Beauté International, you’ll have the opportunity to express your creativity, enhance your skills, and grow your career in a dynamic beauty industry environment. You will report directly to the Marketing & Corporate Communications Manager.

Key Responsibilities:

1. Research industry trends and identify opportunities to create engaging content.
2. Write original copy for advertisements, social media platforms, websites, and promotional materials.
3. Draft and edit articles that highlight our company’s services and products.
4. Collaborate with designers to enrich text with visuals, ensuring content is impactful and engaging.
5. Support senior team members by fact-checking and refining copy, as well as producing smaller pieces like social media posts and short ads.
6. Utilise SEO best practices to optimise content and increase visibility on search engines.
7. Ensure consistency of tone and language across all marketing channels including emails, banners, brochures, and campaign materials.
8. Collaborate with internal teams and interview subject matter experts for insightful content development.
9. Monitor the performance of content using metrics like web traffic and conversion rates, and suggest optimisations.
10. Champion the LinkedIn profile for the company, driving engagement and relevance.

Job Requirements

Requirements:

1. Curiosity and Initiative: We value individuals who take the initiative to explore new ideas, stay curious, and actively seek opportunities to improve and expand their craft. The ideal candidate should be motivated to learn, proactively suggest new topics or angles for content, and bring fresh, innovative ideas to the table.
2. Accountability and Ownership: Taking full responsibility for the quality and impact of their work is crucial. We expect a junior copywriter who shows accountability for deadlines, attention to detail, and the message conveyed through their writing. They should have pride in their work and a commitment to delivering high standards consistently.
3. Resilience and Growth Mindset: The ability to handle constructive feedback with a growth mindset is essential. We want someone who views challenges as opportunities to develop and improve. Embracing feedback and pushing oneself to continually grow as a writer is a key part of our culture.
4. Collaboration and Open Communication: Strong communication and collaboration skills are essential. The ideal candidate should work well with cross-functional teams and have a collaborative mindset, while also contributing meaningfully to group discussions and brainstorming sessions.

Additional Requirements:

1. Proven experience as a Copywriter, or similar role, with a portfolio of published work.
2. Strong writing and editing skills, with excellent attention to detail.
3. Hands-on experience with Content Management Systems (e.g., WordPress, Shopify).
4. Ability to create compelling copy for both short and long form content pieces.
5. Familiarity with SEO and keyword optimisation strategies.
6. Experience managing corporate LinkedIn profiles and web content is a plus.

Skills

Content Creation

Company Benefits

Attractive and good salary package based on working experience. Productive Atmosphere with work-life balance: We believe in work-life balance to ensure a productive atmosphere. Open to work in office and work from home as long as it fits into our vision.

Experience Level

1 - 3 Years of Experience Junior Executive

Job Specialisation

Copywriting & Content Creation

Company Profile

Emax Beauté International Sdn Bhd understands that beauty is a personal journey, and we are prepared to take every step with you along the way. As a market leader within the Malaysian beauty industry, Emax Beauté International Sdn Bhd takes pride in offering some of the most comprehensive solutions to address the needs of our clients since our establishment in 2011. #J-18808-Ljbffr