Detalhes do emprego
About the job:The purpose of this role is to manage, design, implement, and facilitate the marketing strategies that support consistent business growth and enhance brand equity and awareness.Key Accountabilities:Create, manage, coordinate, and execute all marketing strategies and implement tactical plans that meet and exceed company expectations.Develop unique value propositions, business partnerships, and call-to-action oriented advertising targeted towards key customer segments that increase brand awareness.Plan, direct, and implement multi-channel marketing initiatives across advertising sponsorship, PR, direct communications, social media, and web content.Responsible for the development and production of analytical reports and processes to support sales programs and demonstrate ROI.Develop innovative strategies using the creative team to attract potential customers to the business.Manage tactical campaigns to create demand for the product/services in the market, generating a rise in the company's sales and providing necessary revenue. Collaborate with other departments to create marketing for specific products/services offered by the company.Manage the marketing budgets in tandem with the Head of Sales & Marketing.Conduct and present competitive market research and findings to enhance strategy and planning and increase brand recognition/awareness among target customers.Ensure consistent communication of corporate image, branding, and value proposition.Plan tactical campaigns to increase awareness within the Air Arabia network through new media solutions, combining offline and online strategies.Develop, plan, and evaluate a comprehensive communication and advertising campaign, both inbound and outbound, with innovative and cost-effective approaches.Minimum Requirements:• Master's degree preferable in Marketing major with at least 5 years of experience in a senior managerial role.• Experience in the airline industry in a management role is desirable.Interested candidates may apply for the position by sending a copy of their updated resume.About The Company:Air Arabia is the Middle East and North Africa's first and largest low-cost carrier (LCC). We fly you to over 65 destinations across the Middle East, North Africa, Asia, and Europe. We offer comfort, reliability, and value for money air travel across our network, and with our value proposition 'Pay Less. Fly More', we help you fly more often to more places!
#J-18808-Ljbffr Marketing & Media
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Hiring company
Confidential
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Marketing - Diploma Oxford Home Study CollegeAED 269
AED 2,828Duração: 260 Hours -
Diploma in Marketing City of London College of EconomicsAED 1,098Duração: Upto 70 Hours
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