Início Arábia Saudita Product Marketing Manager

Início Arábia Saudita Product Marketing Manager

Product Marketing Manager

Full time na Leantech no Saudi Arabia
Publicado em February 16, 2025

Detalhes do emprego

Location Riyadh, Saudi Arabia About the Job We are seeking a Product Marketing Manager (PMM) to play a key role in driving the go-to-market (GTM) strategy and sales enablement efforts for Lean’s product lines. This individual will be the bridge between the product and commercial teams, ensuring that our products’ value propositions are clearly communicated and that the right tools and resources are available to support commercial success. As the PMM, you will be responsible for creating impactful collateral, identifying key use cases, and conducting market research to inform product and feature development. Who are we Lean enables companies to seamlessly connect to their users’ bank accounts to initiate real-time payments and retrieve their account information. Our products have garnered the trust of leading companies and enabled them to deliver powerful experiences when connected with a user’s bank account, allowing users to perform prudent financial planning, get better rates on loans, transfer money to friends, and more, without compromising on privacy or security. Responsibilities

  1. GTM Strategy & Collateral : Assist in developing and executing go-to-market strategies for products, and create key marketing collateral (sales decks, one-pagers, demos).
  2. Sales Enablement : Work closely with the commercial team to create tailored materials, including training docs and pitch decks, to support sales efforts.
  3. Use Case Mapping : Identify and map key use cases and value propositions across industries, ensuring the commercial teams are equipped with up-to-date knowledge across our target prospects.
  4. Content Maintenance : Own and update PMM collateral to ensure relevance, incorporating client feedback and insights from commercial teams.
  5. Product Team Support : Collaborate with the product team on validation, research, and testing for new products and features.
  6. Market Research : Conduct market analysis, customer interviews, and competitive research to inform product and marketing strategies.
  7. Cross-functional Collaboration : Ensure alignment of product messaging and positioning with sales, product, and customer success teams.
Minimum Qualifications
  1. Product Marketing experience within a B2B SaaS company.
  2. Technical copywriting skills with experience in writing product specs, GTM materials, and other technical content.
  3. Strong understanding of sales enablement and GTM collateral creation, including sales decks, one-pagers, commercial training documents and product demos.
  4. Experience with A/B testing and prototyping to assess and optimize marketing strategies, products, and messaging.
  5. Compelling storytelling and copywriting skills from a technical and commercial perspective.
  6. Excellent communication skills with the ability to convey complex product information in a clear, concise, and engaging way.
  7. Very detail-oriented and organized ways of working.
Desired Qualifications
  1. Familiarity with martech tools (e.g., CRM, analytics platforms, automation tools) to manage customer data and track the performance of marketing campaigns.
  2. Fintech/payments experience is preferred.
  3. Fluency in Arabic.
  4. Experience in market research: Conducting user research, focus groups, user interviews, and competitive analysis to understand customer needs and market trends.
NB. While we think the above experience could be important, we’re keen to hear from people that believe they have valuable experience to bring to the role. If you identify with the team and mission, but not all of our requirements, then please still apply!! Lean is the first regulated open banking and open finance company operating across the UAE and Saudi Arabia. Since 2019 we've been on a mission to become the pre-eminent A2A payments company in the Middle East - enabling our clients to seamlessly connect to their users’ bank accounts to initiate real-time payments and retrieve account information. Our products have garnered the trust of some of the leading companies in the region. To date, Lean has processed billions of dollars, and our products have connected with hundreds of thousands of accounts across the region. We've recently announced our $67.5 million Series B funding round led by General Catalyst, following earlier investment from Sequoia Capital. This funding marks a major milestone for Lean and the financial ecosystem across the MENA region. At Lean, we’re committed to driving the next generation of financial innovation by making financial data and payments more accessible and transparent for businesses and consumers alike. Lean is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. When applying for a job at Lean Technologies, we will need to collect, use and share Personal Data about you with different members of our team during the application process. Please refer to our Privacy Notice on our website for more information about how we may use and store your Personal Data. #J-18808-Ljbffr

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