Início Arábia Saudita Senior Executive - Media
Início Arábia Saudita Senior Executive - Media
Senior Executive - Media
Detalhes do emprego
Company description Spark Foundry is a global media agency brand within Publicis Media, a key division of Publicis Groupe. Spark Foundry harnesses a startup spirit with a powerhouse soul by combining an entrepreneurial, innovative business approach with the resources, capabilities, and marketplace reach of Publicis Media, Ad Age’s 2023 “Agency Network of the Year.” The agency leverages best-in-class industry talent in over 50 countries across the world, including the USA, UK, MENA, Poland, Australia, and China. Spark Foundry has received numerous industry accolades, including Ad Age's 2022 "Media Agency of the Year,” Adweek's 2022 "U.S. Media Agency of the Year,” and a shortlist for Campaign US’s 2023 “Media Agency of the Year.” Overview Your key responsibility in this role will be to lead the team in developing, implementing, tracking, and optimizing the digital marketing campaigns of one of our top clients across all digital channels in the region. You should also be able to support the media division and wider media team with developing media plans in line with the communication strategy and any other duties relating to developing accurate media (client) campaigns. You will be responsible for designing and implementing creative and effective communication campaigns, which are data-driven and grounded in strategy and insights to drive our client’s business. Responsibilities Main Tasks:
- Develop, assess and present to the client documents related to media strategies, media plans, reports (campaign & competitive).
- Expertly develop and evaluate supplier proposals.
- Set clients' expectations on all projects.
- Work closely with the finance department to manage ongoing financials on the account, generate periodical reconciliation, and manage ad-hoc vendor issues.
- Foster relationships with the clients where the planner is respected for their media skills and ability to add value to the effectiveness of clients’ media investment.
- Lead on media spend summaries and flowcharts to ensure they are updated and accurate.
- Direct team members with input from strategy, implementation, data-driven insights, and recommendations.
- Master a flawless media planning process.
- Connect with internal specialists and external stakeholder units to design integrated solutions for our clients.
- Master a flawless media execution process working alongside various stakeholders (client, creative agency, etc.).
- Maintain strong relationships with media vendors, negotiating extra deliverables for the client (rates, extensions, delivery deadlines, etc.).
- Work with the Buying Team: Provide them with an investment brief, collaborate in the development of the implementation plan, and liaise with them regarding any issues on ongoing plans.
- Help the team as required, e.g., perform competitive analyses, answer direct information requests, evaluate media options, and assist in developing & delivering competitive/plan rationale presentations.
- Bachelor's degree in marketing, advertising, or a related field.
- 2-5 years of experience in media planning or a related role (online & offline).
- Proven ability to mentor and lead a team of planning executives.
- Strong organizational skills, team player, ability to multitask, and work under pressure.
- Digital Certifications across the major platforms, including Meta (FB & IG), Google, Snapchat, LinkedIn, Twitter, etc.
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