Head of Ecommerce & Digital
Detalhes do emprego
About UsMinga London is a fashion brand that doesn't compromise on weirdness.We got our start selling tie-dyed tees in a local market. Now, we make bold clothing for the free-spirited bunch and we've got a loyal following to show for it - around 800k on Instagram, to be exact. This is our community, a safe zone that encourages young people to be themselves and wear whatever they want.Love, care, and smiles go into our pieces. Our in-house studio is one big family, and we bring these good vibes into every part of the manufacturing process. Clothes are made to be worn for years and years - not just a season - and this belief drives everything we do.We ship worldwide from our site, www.mingalondon.com, and our pieces are also stocked by major fashion destinations like ASOS, H&M, Urban Outfitters, Dolls Kill, and more.About the RoleAs Head of E-commerce & Digital, you will lead and oversee all aspects of Minga London's e-commerce operations to ensure the best shopping experience for our customers and deliver strong sales growth. This role requires a data-driven mindset, with a strong focus on paid media performance, analytics, and website optimization. You will be responsible for strategizing, planning, and leading a team to implement cutting-edge e-commerce solutions while keeping the website updated to reflect current trends and outperform competitors.Key ResponsibilitiesE-commerce LeadershipLead and supervise all areas of e-commerce, including data analysis, strategy, CRO, Paid Media, SEO, UX, Customer Service, product, and merchandising.Develop and execute strategies to improve site conversion, drive sales, and increase profitability.Provide thought leadership, innovation, and process optimization initiatives.Build and lead a high-performing e-commerce team to implement effective solutions.Paid Media & AnalyticsManage paid media strategies (PPC, Paid Social, Re-Marketing, CRM, Affiliate) to maximize ROI and drive traffic.Use advanced analytics to measure campaign performance, optimize budgets, and identify growth opportunities.Continuously analyze customer behavior and data to refine strategies.Website Management & OptimizationEnsure the website is always up to date, including navigation, UX, product management, and overall functionality.Monitor competitors and e-commerce trends to implement innovative features.Oversee SEO strategy to drive organic growth and ensure quality control.Digital Marketing & CollaborationLead the digital marketing strategy, including email marketing, CRM, and social integrations.Work cross-functionally to execute campaigns and resolve last-minute challenges.Requirements4+ years of relevant experience in e-commerce or digital marketing roles.Strong expertise in paid media platforms and analytics, with proven success in ROI optimization.Advanced knowledge of e-commerce technologies, preferably with Shopify experience.Experience in UX, CRO, SEO, Email Marketing, and Customer Service is highly valued.Fluent in English (indispensable for working with international teams).Personal TraitsHighly driven, results-oriented, and passionate about digital innovation.Data-driven and analytical, with a strategic mindset and strong attention to detail.Creative and proactive, with the ability to lead and inspire teams.Adaptable, efficient, and organized, able to manage under pressure.Self-motivated with excellent interpersonal and communication skills.BenefitsHybrid work arrangements: Combine in-office collaboration with remote flexibility.50% Employee Discount: Stay stylish with our collection.Social team events and activities: Build connections and celebrate achievements.Gradual benefits unlock program: Includes health insurance, a free birthday day off, and an extra vacation day per year.Join UsIf you're a data-driven strategist with expertise in Paid Media, Analytics, and Ecommerce, and you're ready to take on the challenge of leading a fast-growing e-commerce operation, we'd love to hear from you! Apply now to become part of Minga London's mission to empower free-spirited individuals through bold and creative fashion.
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