The hospitality industry in Abu Dhabi is on a steady rise and with the new Plan Abu Dhabi 2030 initiative set into action by the Abu Dhabi Government marketing jobs in hospitality in Abu Dhabi are in a constant state of growth.

Some of the new tourist attractions announced by the Abu Dhabi Tourism Authority will include the construction of the largest Guggenheim Museum in the world set to be built in the Saadiyat Island. The new expansion project for the Abu Dhabi International airport is also set to bring in a larger number of tourists.

The Abu Dhabi Tourism Authority has also announced the opening of two new luxury malls within the emirate which will attract a large number of international brands. This will attract a plethora of cafes and restaurants catering to tourists from around the world and the local consumer culture populace.

Abu Dhabi is also the home of Ferrari world, the biggest indoor theme park in the world and a year round tourist attraction for thrill seekers around the world.

Abu Dhabi’s very own five star hotel, the Yas Viceroy is situated next to the Yas Marina Formula 1 circuit where tourists can watch high-speed races and practices from the hotel on a daily basis. Other world renowned hotels established in the emirate include the Park Hyatt, Le Royal Meridian and the iconic Emirates Palace hotel managed by Kempinski.

Some of the responsibilities in a marketing job in the Abu Dhabi hospitality industry would include social media management, event management and advertising specific to the tourism and leisure industries.

When working in the marketing field in hospitality, social media management plays a key role in announcing new offers related to your establishment as well as taking part in the various industry related events. Many of the world’s most iconic hotel chains are present in the emirate, and are constantly competing to allure tourists.

Maintaining a steady online presence and keeping an open two-way dialogue between you and potential customers is an integral part of marketing. Twitter, Facebook, and potentially even some of the popular daily deal sites are just some of the platforms available to marketers in the hospitality industry and are vital for brand marketing.

Advertising plays an important role for marketers in any field and the hospitality industry is no exception. With the correct placement of print and digital advertising a marketer can target their desired demographic. Magazines, newspapers, television and radio are more traditional forms which are still prominent in the Middle–East.

Physical events are vital for any marketer looking to work in the hospitality industry in Abu Dhabi. With events such as the Summer in Abu Dhabi, Formula 1 Etihad Airways, Food Festivals, Abu Dhabi Grand Prix, Abu Dhabi Art show and the Abu Dhabi Film Festival, marketers would have a range of events and opportunities to exhibit and promote their services all year long.

With these many tourist attractions and more in development, job seekers looking to enter the marketing field in the Abu Dhabi hospitality sector

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