Digital Director

We’re seeking a visionary Digital Director to lead our digital and eCommerce strategy, driving growth, innovation, and world-class customer experiences. If you’re a senior leader with exceptional business acumen, a flair for stylish solutions, and a passion for meaningful change, we want to connect with you. Who Are We? frank green isn’t a person, it’s a philosophy. We are frank about living green. Our purpose is to stop single-use plastics. So, we create beautifully designed, functional, and innovative sustainable products that fit into your life, that you love to use and reuse, over and over again. Because we want to give people around the world the power and desire to make easy, sustainable change. Why Join Us? Joining frank green isn’t just a career move, it’s a chance to make a global impact while working with a brand known for design, innovation, and sustainability. Here’s why leaders thrive here:

• Purpose with Impact: Shape the future of sustainability and empower our community to make meaningful change.
• Innovation Driven Culture: Work with a team that leads by staying ahead of the curve.
• Global Style Icon: Be part of a brand synonymous with functional, timeless design that sets trends in sustainability.
• Collaborative Excellence: Join a values-driven team that thrives on creativity, honesty, and a shared mission.

The Role As our new Digital Director, you will oversee the end to end digital strategy, lead our eCommerce platforms, marketing campaigns, and loyalty programs to deliver exceptional results. You’ll play a key role in driving frank green’s digital presence globally while ensuring every interaction reflects our commitment to style, innovation, and customer satisfaction. You'll Be Leading

• Develop and execute cutting edge digital marketing plans across paid media, SEO, email, social, and out of home (OOH) channels.
• Elevate the performance and functionality of our eCommerce platforms and website, ensuring a seamless, stylish, and conversion focused user experience.
• Drive retention and increase customer lifetime value through innovative loyalty initiatives and personalised digital experiences.
• Use analytics to inform decision making, optimise campaigns, and ensure measurable results across all digital channels.
• Inspire, mentor, and develop a high performing digital marketing team to achieve world class results.
• Ensure consistent growth and representation on platforms like Amazon and other retail marketplaces.
• Manage digital service providers, ensuring contracts align with our goals and standards.

Who Are You? You’re a seasoned digital leader who balances strategic thinking with hands on expertise. You have an exceptional eye for style and design, and a proven track record of driving business growth through innovative digital strategies. What You’ll Bring

• Significant experience in digital marketing, eCommerce, and website management within fast paced, consumer focused environments.
• A strong understanding of eCommerce platforms, CMS, CRM systems, SEO tools, and analytics platforms like Google Analytics.
• Expertise in creating and managing loyalty programs and retention strategies.
• A proven ability to drive measurable growth, optimise conversion rates, and enhance user experiences with style and substance.
• Strong leadership skills with experience building and mentoring high performing teams.
• Analytical capabilities to translate insights into impactful strategies and measurable results.
• Knowledge of marketplace management (e.g. Amazon) and a track record of success in retail partnerships.

The Perks

• Dog friendly offices.
• Staff discount on frank green products.
• Personal learning & development budget.
• A real opportunity to have an impact on a global brand.
• Celebration birthday day off as paid leave.
• Plenty of autonomy and opportunity to grow.
• Generous parental leave.
• Hybrid work environment.
• Fun and inclusive staff events and celebrations.

Our Culture: At frank green, we strongly believe in diversity and inclusion, and we make sure that our people feel welcome and our culture incorporates everyone's perspectives and experience. We're creative, pragmatic and driven by the pursuit of “anything is possible”, but there's enjoyment in every meeting because we thoroughly enjoy the work we do and the impact it has. We're constantly growing, learning, adapting, and trying new things. Ready to Set the Standard in Digital? This is your opportunity to lead with purpose, innovate with style, and make a real impact, both for the planet and for a global brand shaping the future of sustainability. Apply now to join a team that’s redefining digital excellence with a commitment to sustainability, innovation, and impeccable design. #J-18808-Ljbffr