Director of Analytics

Job Title : Offer Lead - Customer & Marketing Data and AI Min Exp : 8-15 years About the job: Are you ready to make a global impact with your expertise in customer and marketing analytics? Does working in a fast-paced dynamic environment excite you? Artefact offers the opportunity to work with world-class brands like Samsung, L’Oreal, and LVMH. Join our team of talented professionals and help us transform businesses through data-driven insights. Who We Are: Founded and headquartered in Paris, Artefact is a next-generation consulting firm, specializing in data, analytics & Ai consulting, dedicated to transforming data into business impact across the entire value chain of organizations. We are proud to say that we help our clients grow their data and digital capabilities, and that we’re also growing in parallel. We have 1300 employees across 27 offices who are focused on accelerating digital transformation. Our state-of-the-art data technologies, lean AI agile methodologies, and cohesive teams of the finest business consultants, data analysts, data scientists, data engineers, and digital experts are all dedicated to bringing extra value to every client. We design data-based solutions to meet our clients' specific needs, always conceived with a business-centric approach and delivered with tangible results. Our data-driven services are built upon the deep AI expertise we've acquired with our 300+ client base around the globe. Find out more at . What will you be doing: As a Customer and Marketing Data and AI Offer Lead , you will be at the forefront of our global customer data and analytics initiatives. You'll be responsible for orchestrating successful Customer Data Strategy projects, CDP implementations and Marketing Analytics projects, ensuring timely and effective project delivery, enhancing CDP offerings, and nurturing a high-performing offshore team. Key responsibilities are:

• Project Delivery Excellence:
• Oversee the entire lifecycle of Customer Data and Marketing Analytics projects, from inception to completion.
• Collaborate with onshore and client teams to define project scope, timelines, and deliverables.
• Proactively identify and mitigate project risks to ensure smooth execution.
• Lead a team of offshore experts, fostering a culture of excellence and innovation.
• Provide technical guidance and support to offshore team members on CDP and marketing analytics technologies and best practices.
• Offer Development:
• Support RFP and proposal processes, highlighting our unique value proposition.
• Collaborate with global leadership to expand our offshore capabilities and to develop compelling data driven marketing and CDP solutions.
• Stay updated on industry trends and emerging technologies to ensure our solutions remain competitive.
• Candidate validation and upskilling:
• Recruit and hire talented CDP and marketing analytics professionals in the offshore region.
• Conduct interviews and assessments to evaluate candidates' skills and fit with our team culture.
• Mentor and develop offshore team members to enhance their skills and capabilities.

What are we looking for: We’re looking for forward-thinkers and “quick studies” who are poised to make impact, are ready to help our clients in their digital and data journeys, and will help to position Artefact at the forefront of innovation and disruption. As someone who will help build our India office from the ground up, we need a leader who’s naturally curious, independent, team-oriented, and eager to learn. We’ll give you the tools and training to be successful, and you’ll come armed with the following:

• Should have 8+ years of experience in Customer Data Management, CDPs and Marketing Analytics, or a similar role, with at least 3 years of experience in leadership positions
• Proven experience in delivering end to end delivery of Customer Data Strategy, Customer Data Platform/Infrastructure implementations, Marketing Analytics (attribution, campaign analytics, Marketing ROI measurement etc.)
• Strong understanding of CDP platforms is a must (Treasure Data, Tealium, Salesforce, etc.).Hands on experience in at least one Customer Data platform (at least 3 successful implementations) is a must.
• Experience in building proposals for CDP Implementations, Customer Data Strategy projects is a significant plus.
• Excellent project management skills, including planning, execution, and risk management in a remote setting.
• Knowledge of data and AI technologies including data engineering, data warehousing, big data analytics.
• Strong leadership and interpersonal skills, with the ability to build relationships and collaborate effectively with onshore and offshore teams.
• Excellent communication and presentation skills, with the ability to articulate complex concepts to both technical and non-technical audiences.
• Proven track record in leading high-performing teams and delivering measurable results.

Why you should join us:

• Be on a startup team at an established global company: you will be joining a team of driven entrepreneurs. Artefact India is at the beginning of an exciting growth journey and you’ll be part of the founding team!
• Get immersed into the data and AI industry: meet the most innovative partners, deliver cutting-edge projects, and see the industry from backstage.
• Develop your skill set: every day offers new challenges and new opportunities to learn. At Artefact, we take training very seriously, and you’ll be coached and mentored on your technical, consulting, and interpersonal skills on a regular basis.
• Make an impact for our clients: come and help industry leaders across the globe transform through data! We are devoted to our clients’ success and work hand-in hand with them to upskill their teams and help them reach their goals.
• Join a community: join a team of 1300 experts and professionals worldwide that will always be willing to help; be part of a startup environment in India, which will make you feel welcome and help you thrive.