Digital Marketer

Digital Marketer – Craft My Plate About Craft My Plate: Craft My Plate is a fast-growing food tech startup revolutionizing the bulk food delivery and catering industry. Based in Hyderabad, we specialize in creating customized culinary experiences that transform events into unforgettable moments. With a focus on personalization, attention to detail, and culinary excellence, every aspect of our service is thoughtfully designed to leave a lasting impression. We are now looking for a talented Digital Marketer to join our team and drive our online presence, brand growth, and lead generation. If you are passionate about data-driven marketing, campaign optimization, and audience engagement, this role is for you! Job Description We are hiring a full-time, on-site Digital Marketer in Hyderabad to lead and execute marketing campaigns that enhance brand visibility, drive traffic, and generate leads. You will play a crucial role in shaping our digital presence , working across various channels to engage our audience effectively. Key Roles and Responsibilities Lead Generation:

• Leverage tools like Meta Business Suite, Google Ads, PPC Advertising, and LinkedIn to generate leads and contribute to business growth.

Develop & Execute Marketing Strategies:

• Design and implement marketing campaigns across digital and physical channels to increase brand awareness and customer acquisition.

Team Collaboration:

• Work closely with product, sales, and customer service teams to align marketing efforts with business goals.

Campaign Management:

• Manage the end-to-end lifecycle of marketing campaigns, ensuring timely execution and budget adherence.

Content Creation & Writing:

• Develop engaging content for social media, email marketing, and other platforms, ensuring a consistent brand voice.
• Write SEO-optimized content to boost organic reach and engagement.

Performance Analysis:

• Track, analyze, and optimize campaigns using Google Analytics, social media insights, and other analytics tools to improve ROI.

Market Research:

• Stay updated on market trends and competitor strategies to refine and improve marketing efforts.

Required Skills and Assessment

1. 2+ years of experience in digital and offline marketing campaigns.
2. Strong expertise in Google Ads, Meta Business Suite, PPC, SEO, SEM (SemRush/Ahrefs), and CRM tools (e.g., Leadsquared, Wati).
3. Experience in data-driven marketing and campaign performance optimization.
4. Ability to manage multiple marketing campaigns across platforms.
5. Exceptional communication skills, both written and verbal.
6. Startup experience is a plus, with the ability to adapt to a fast-paced, dynamic environment.

Preferred Qualifications

• Hands-on experience with email marketing, content strategy, and paid advertising.
• Ability to quickly adapt to new tools, technologies, and processes in a fast-evolving startup culture.

Why Join Us Be part of an innovative, mission-driven team revolutionizing the food tech space. Competitive salary and growth opportunities as we scale. A collaborative and dynamic work environment where your marketing efforts make a tangible impact. If you're excited about driving digital growth and making an impact in a fast-growing startup, we'd love to hear from you! Apply now and be part of Craft My Plate’s success story!