New Business Development Manager

Job Title: New Business Development Manager – Modern Marketing Location: Gurgaon Company: Nothing Else Matters (@NEMDigital) Industry: Advertising Agency Overview At Nothing Else Matters (NEM Digital) , we have pioneered modern marketing for the past 7 years with our unique #DirectToFan Model. We specialize in merging Data + Creativity + Technology to humanize virtual connections and build trust.  Our clientele includes renowned names like Meta (Facebook) , Microsoft , Dulux , Sennheiser , Kent, Dabur and many more alongside scaling D2C startups in the DeepTech & Consumer goods segment. This is the place to be if you are a sales-driven professional passionate about modern marketing, building relationships with C-suite executives, and driving tangible business outcomes. Role Overview As a Business Development Manager , you will be pivotal in scaling our business by identifying, engaging, and converting potential clients into long-term partnerships. Your mission will be to connect with business owners and chief marketing officers (CMOs) and showcase how NEM’s modern marketing solutions can solve their challenges. You will leverage tools like WhatsApp CRM , AI-driven sales strategies , and modern outreach techniques to thrive in this highly dynamic role. Key Responsibilities 1. Lead Generation & Client Acquisition

• Identify, prospect, and generate new business opportunities through cold outreach (LinkedIn, WhatsApp, email campaigns, and networking).
• Drive sales engagement by initiating meaningful conversations with CMOs and business owners .
• Plan and execute campaigns using tools like HubSpot , Sales Navigator , and WhatsApp CRM to create a high-quality pipeline.
• Extracting leads via Appolo.ai/ Lusha/ LeadSquare and nurturing the database
• Past experience in the publisher or Ad agency side will be a preferential advantage

2. Sales Outreach & Relationship Building

• Build relationships with decision-makers, understand their challenges, and present tailored marketing solutions.
• Leverage data insights and AI-driven tools to design personalized sales pitches.
• Manage the complete sales funnel – from TOFU (Top of Funnel) to BOFU (Bottom of Funnel) – ensuring a seamless lead nurturing process.

3. Collaboration & Execution

• Partner with internal teams (Creative, Marketing, and Tech) to develop sales strategies and winning pitches.
• Work closely with the marketing team to create engaging email campaigns that resonate with prospects and drive conversions.

4. Market Insights & Reporting

• Stay updated on industry trends, competitors’ strategies, and market dynamics to refine the sales approach.
• Maintain accurate and detailed records of sales activities, leads, and client interactions in the CRM system.
• Provide regular reports on performance metrics, pipeline status, and revenue forecasts.

Required Skills & Traits Skills

1. Sales Expertise: 3-4 years of experience in sales, preferably within the digital marketing or martech industry .
2. Communication Mastery: Exceptional verbal and written communication skills for crafting persuasive messages and impactful presentations.
3. Tech Proficiency: Hands-on experience with tools like HubSpot , LinkedIn Sales Navigator , WhatsApp CRM , and email marketing platforms.
4. CRM Fluency: Ability to manage, analyze, and optimize CRM databases effectively.
5. Data-Driven Approach: Experience leveraging data insights to drive client engagement and decision-making.

Traits

1. Result-oriented: A go-getter with a proven track record of meeting or exceeding sales targets.
2. Relationship-Builder: Strong interpersonal skills to develop trust and rapport with senior stakeholders.
3. Adaptable & Resilient: Thrives in a fast-paced, evolving environment and remains calm under pressure.
4. Creative Problem-Solver: Innovates solutions for client pain points with a consultative approach.
5. Self-starter: Takes ownership, prioritizes effectively, and works independently to achieve goals.

Why Join this role?

1. Leadership Opportunity: Work directly with the Co-Founders to strategize and grow the business.
2. Growth & Recognition: A performance-driven culture that rewards initiative and achievements.
3. Modern Work Culture: Join a collaborative, fast-paced, and supportive environment.
4. Competitive Compensation: Fixed salary with unlimited earning potential through performance-based incentives.
5. Meaningful Impact: Be at the forefront of driving innovation in the marketing industry.

About Us: We are Nothing Else Matters (@NEMDigital). Started 7 years back - a martech boutique, solving the problem of humanising virtual relationships with our #DirectToFan Model. Why NEM Digital?"We Humanize Virtual Connections" - #D2FModel #DirectToFanMarketing  How are we different? We bring together "Data + Creative + Technology" and focus on building trust.   What do we do? 'Brilliant Ideas' and 'Ruthless Execution'. ... *Nothing Else Matters* Our Showreel Our Services ⭐️ Creative Work Showcase How to Apply Are you ready to take on the challenge of revolutionizing modern marketing? Submit your resume and cover letter to hr@nothingelsematters.in, explaining why you’re the perfect fit for this role. Let’s build the future of marketing together!