Job details
Role: Social Media Manager - Arabic Speaking - Hybrid Located: Dubai UAE (Hybrid) Position Overview: The role offers a unique opportunity to curate and build the new social media offering and team within the business. Proficiency in Arabic is a strong advantage, as our audience spans diverse linguistic and cultural backgrounds. Key Responsibilities:
- Strategy Development: Develop and execute a comprehensive social media strategy aligned with the clients brand objectives and target audience. Stay updated on industry trends and emerging platforms to ensure their presence remains innovative and competitive.
- Content Creation & Management: Create, curate, and manage engaging content (text, images, videos, etc.) tailored to each platform. Develop a consistent posting schedule to maximise audience engagement and growth. Write and edit captions, ensuring alignment with brand tone and messaging.
- Community Engagement: Actively monitor and respond to comments, messages, and mentions across platforms to foster community engagement. Build relationships with influencers, partners, and key audiences.
- Analytics & Reporting: Track and analyse social media performance using analytics tools. Provide regular reports with insights, key metrics, and actionable recommendations to improve results.
- Collaboration: Work closely with the marketing, design, and content teams to ensure cohesive campaigns. Coordinate with external agencies or freelancers as needed.
- Proven experience as a Social Media Manager or similar role.
- Proven experience working with both B2B and B2C campaigns.
- Strong understanding of social media platforms, tools, and best practices (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.).
- Exceptional creativity and ability to craft engaging content.
- Excellent organisational skills and attention to detail.
- Professional attitude with the ability to work independently and meet deadlines.
- Proficiency in Arabic (spoken and written) is highly desirable.
- Experience with social media scheduling tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Basic graphic design or video editing skills are a plus.
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