Paid Media Analyst

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.   Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

Reporting to the VP, Paid Media, you'll create impact within our Paid Media team. We take pride in our diverse client portfolio and proprietary technology, setting us apart in the industry. You'll set up and monitor campaigns across multiple platforms, and write reports and forecasts for clients. At Jellyfish we're committed to promoting professional growth, and this career path could lead to Paid Search Manager, Paid Social Manager, Programmatic Manager or Account Director. Your primary responsibilities will include:

• Create, configure and launch paid media campaigns on Google Ads, Meta for Business or DV360.
• Monitor the performance of active campaigns by tracking metrics such as impressions, clicks and conversions.
• Optimise campaigns by analysing performance data and making recommendations for adjustments to improve Return on investment. This may include adjusting bids, refining targeting or modifying ad copy.
• Produce regular performance reports for our teams and clients to inform decision-making and strategy.
• Work with other team members, including senior paid media specialists and account managers to identify opportunities to improve campaign performance.

Qualifications

• Familiarity with media buying platforms. Preferably Meta Ads, Google Ads or DV360.
• At lest 6 months of experience implementing digital campaigns, optimising and producing reports.
• Understanding of digital marketing principles and metrics, such as CTR, CPC, CPA and ROAS.
• You can maintain complex spreadsheets in Excel and enjoy working with numbers.
• You use data to inform decisions and develop business strategies.
• You are great at collaborating with team members to achieve common goals.

  Note: We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.

Additional Information

  Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs. Reward: You'll be eligible to join our discretionary annual bonus scheme. Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours. Growth, Your Way: Grow your career with one paid day each month for self-development and access to LinkedIn Learning with unlimited online courses. Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers. We also provide £1000 (or equivalent) towards courses for returning primary caregivers to support your transition back into work.   Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to talentacquisition@jellyfish.com . #LI-Hybrid “Jellyfish will give preference to Employment Equity candidates in accordance with the company’s Employment Equity Plan and it’s Affirmative Action measures.”