Home UAE Social Media Specialist - Digital marketing - Sponsered visa

Home UAE Social Media Specialist - Digital marketing - Sponsered visa

Social Media Specialist - Digital marketing - Sponsered visa

Full time at 360 business solutions in UAE
Posted on February 19, 2025

Job details

A Social Media Specialist is responsible for creating, curating, and managing content across various social media platforms to build brand awareness, engage with the audience, and support overall marketing goals. Here’s a breakdown of typical responsibilities and skills required for this role:

Responsibilities

  • Content Creation and Planning
    • Develop, curate, and manage engaging content (text, images, video) tailored for different social platforms.
    • Create and manage a content calendar to ensure consistent posting and strategic alignment with business goals.
  • Community Engagement
    • Monitor social media channels for customer engagement, comments, and direct messages.
    • Respond to comments and interact with the audience to build a community and drive engagement.
  • Campaign Management
    • Develop, execute, and optimize social media campaigns, both organic and paid, to meet marketing objectives.
    • Collaborate with other marketing team members to align social media campaigns with broader initiatives.
  • Analytics and Reporting
    • Track and analyze social media performance metrics (e.g., reach, engagement, conversions) and report on campaign effectiveness.
    • Use data insights to adjust strategies, improve results, and make data-driven decisions.
  • Brand Voice and Strategy Development
    • Ensure all social media content aligns with the brand’s tone, voice, and visual guidelines.
    • Develop and adapt social media strategies to meet changing trends and audience preferences.
  • Trend Monitoring
    • Stay updated with social media trends, best practices, platform updates, and competitor activities.
    • Innovate and experiment with new content formats, platforms, and engagement tactics to enhance brand presence.
  • Influencer and Partnership Collaboration
    • Identify and engage with influencers, brand advocates, or partners for potential collaborations to expand reach.

Skills and Qualifications

  • Proficiency in major social media platforms (e.g., Instagram, Facebook, LinkedIn, Twitter, TikTok, YouTube).
  • Strong copywriting and communication skills.
  • Basic graphic design and video editing skills; familiarity with tools like Canva, Adobe Creative Suite, or video editing software.
  • Analytical mindset with experience using social media analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics).
  • Knowledge of paid social media advertising, including targeting and budgeting.
  • Creative thinking and ability to quickly adapt to trends.
  • Strong organizational skills to manage content calendars and project timelines.
Job Type: Full-time Pay: From AED3,000.00 per month

Experience

  • Digital marketing: 1 year (Preferred)

Location

  • Dubai (Preferred)
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