Home Saudi Arabia Senior Media Planner
Home Saudi Arabia Senior Media Planner
Senior Media Planner
Job details
Senior Media Planner Location: Riyadh Time Type: Full time Contract Type: Permanent Posted on: 3 Days Ago End Date: February 28, 2025 (15 days left to apply) The purpose of this role is to partner with a senior strategist and the communications planning leads to deliver an understanding of the cultural narrative, ensuring deliverables are grounded in a strategic setup and partnering with media activation teams on go-to-market ideas. The position is hybrid, working across digital & offline. Job Description:
- Collaborates with internal team to deliver day-to-day strategic work for client(s), stewarding strategies through to execution in collaboration with the internal team.
- Delivers a point of view around a client's business/category, culture, and consumer by compiling, analyzing, and interpreting information from various research sources (proprietary, syndicated, client provided), and applies it to day-to-day briefs.
- Repurposes agency thought leadership for clients and contributes to agency or client thought leadership.
- Briefs internal working teams and external media publishers/partners for ideation, leading and steering brainstorms.
- Keeps a pulse on leading and emerging media channels/partners (with a skew towards digital) and how to apply them to media/consumer brief responses.
- Mentors junior strategists.
- Develops strong audience empathy through understanding quantitative and qualitative data inputs.
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