Email Automation Specialist
Job details
Ascend Fundraising Solutions partners with nonprofits and foundations, supporting their fundraising efforts through innovative lottery programming. We help organizations maximize revenue, enabling them to fulfill their critical missions. To date, Ascend has helped raise over $1.4B for charities, and we’re seeking a driven individual to help us further our impact. 🗺️ The Role As our Email Production Specialist, you'll focus on building and testing email campaigns in Customer.io, lots of them. For example, since May 2024, we sent 19,995,812 emails. We’re on a run-rate of 3.6 million emails per month. We anticipate doubling that number in 2025. You'll work with an email builder, templates and automation flows to ensure our emails are built properly and efficiently. You will be a critical member of the Ascend team. 📦 Your Responsibilities
- Build campaigns in Customer.io using our established templates
- Create and update segments based on campaign requirements
- Set up automation flows and ensure proper targeting
- Make HTML/CSS/Liquid adjustments when needed
- Execute A/B tests based on our testing roadmap
- Manage SMS campaign setup and delivery
- Execution → Deliver campaigns on time and error-free
- Quality → Maintain high standards in testing and delivery
- Efficiency → Streamline campaign setup and testing processes
- 5 years of email production experience
- Experience with email marketing platforms (Customer.io experience is a plus)
- Working knowledge of HTML/CSS for template modifications
- Comfortable creating and modifying audience segments
- Understanding of email marketing best practices
- Familiarity with A/B testing concepts
- Exceptional attention to detail
- Detail-oriented and thorough in your work
- Organized approach to managing multiple campaigns
- Proactive in spotting and preventing potential issues
- Team player who can follow established processes
- Eager to learn and improve your skills
- Customer.io
- Google Analytics
- Notion
- Figma
- Litmus
- Kickbox
- Hybrid work environment (Toronto-based - 3 days in-office / 2 days remote)
- Competitive compensation
- RRSP matching
- Comprehensive health benefits
- Monthly phone / internet expense stipend
- Education / continuous learning budget
- Mission-driven work
- Growth-minded culture
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