Executive - Media Planning

About Dentsu International India: Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India!) Dentsu international comprises of six leadership brands - Carat, dentsu X, iProspect, Isobar, dentsuMB and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated talented employees working together to reach the never before! Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, Dentsu India is the 2nd biggest Advertising agency network in India while the dentsu international is the 5th largest in the world. In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change. Learn more at: Role Summary: Job title: Executive – Media Planning Location: Gurgaon Experience: 1 to 2 years Job Description We’re looking for an Performance Marketing Specialist to lead and scale our digital marketing efforts. In this role, you’ll be responsible for crafting high-impact strategies, managing paid campaigns across platforms like Google, Facebook, Instagram, and LinkedIn, and leveraging analytics to drive growth. Key Responsibilities: ✅ Develop and implement inclusive digital marketing strategies across various platforms with measurable KPIs. ✅ Manage and optimize paid campaigns on Google, Facebook, Instagram, and LinkedIn to drive ROI. ✅ Monitor performance reports, analyze data, and make data-driven recommendations for continuous improvement. ✅ Optimize website performance, including organic traffic, bounce rates, and conversion rates, to enhance user experience and lead generation. ✅ Collaborate with content, design and sales teams to ensure cohesive and effective marketing campaigns. ✅ Conduct market research and competitive analysis to identify trends and new growth opportunities. ✅ Allocate and manage budgets effectively to maximize impact while staying within financial parameters. To apply, pls apply here as well as send us your updated CV and Folio mentioning the below details to Pratiksha.sharma@dentsu.com (so we are able to process your candidature faster): Email subject: Ref: LinkedIn – Executive – Media Planning Name: Mobile: Email: LinkedIn profile link: Current company: Designation: Total years of work experience: Are you comfortable working from Gurgaon: Annual ctc (in a fixed+variable split if so structured): Salary expectations Notice period: Pls attach your CV and Folio We thank you for sending us your profile & details for this role . If your profile gets shortlisted for roles with us, we look forward to a conversation with you to learn about more of what makes you awesome! Dentsu International is growing exponentially as we help our clients make meaningful progress as champions of good change. Come be a part of this amazing journey, together with some of the best minds in the business that call us home. Follow us on LinkedIn to stay updated: Working with us (Our Culture & Ethos) Joining dentsu international, you’ll join a team of 66,000 driven, talented & gifted individuals who work in functions across Media, Creative, Customer experience management & Shared Services. Here, they collaborate every day to write inspiring stories of growth & learning, audacious innovation & dreams that they turn into reality..having a lot of fun as they do that! It is a place of incredible spirit, drive & growth! Inclusion and Diversity We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about. So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.