Performance Marketing Intern

We are seeking a motivated and analytical Performance Marketing Intern to join our dynamic team. This role offers an exciting opportunity to gain hands-on experience in the fast-paced world of digital marketing, with a focus on the edtech, LMS, and SaaS industries. Key Responsibilities:

• Conduct market research and competitor analysis to identify trends and opportunities in the edtech sector
• Track and analyze campaign performance metrics (CTR, CPC, CPA, ROI, ROAS) to optimize campaign effectiveness
• Prepare performance reports for the marketing team and stakeholders
• Manage and update customer databases and CRM systems, with a focus on tools like LeadSquare
• Stay updated on industry trends and best practices in performance marketing
• Assist in content writing for landing pages and marketing messages
• Support client onboarding by setting up ad accounts and configuring AIseny & Pabbly flows
• Contribute to WhatsApp marketing initiatives

• Currently pursuing or recently completed a bachelor's degree in Marketing, Digital Marketing, Business, or a related field
• Strong interest in performance marketing and the Ed-tech industry
• Excellent analytical and problem-solving skills
• Proficiency in Microsoft Office suite, particularly Excel for data analysis
• Familiarity with digital marketing tools (e.g., Google Ads, Facebook Ads Manager, marketing automation tools)
• Strong written and verbal communication skills
• Creativity and willingness to contribute innovative ideas