Global Digital Marketing Manager - Paid Media, Cork

Social network you want to login/join with:

Client:

Logitech

Location:

Cork, Ireland

Job Category:

Other

EU work permit required:

Yes

Job Reference:

cc4a3255b69d

Job Views:

13

Posted:

21.01.2025

Expiry Date:

07.03.2025

Job Description:

Description Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. The Team and Role: We are seeking an experienced and dynamic Global Digital Marketing Manager to lead our paid media initiatives for the Personal Workspace Solutions (PWS) division. This role requires a strategic thinker with a proven track record in managing global paid media campaigns. The ideal candidate will have prior experience in a media agency and the ability to work independently within a matrix organization. Your Contribution: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech. In this role you will:

1. Strategic Planning: Develop and implement comprehensive global paid media strategies to promote Logitech's Personal Workspace solutions, aligning with overall marketing objectives and regional market nuances.
2. Campaign Management: Oversee the execution of paid media campaigns across various digital platforms, ensuring optimal performance and ROI - close partnership with our global media agency partner is key.
3. Regional Expertise: Leverage in-depth knowledge of the paid media ecosystem in Europe, North America (China and the Asia-Pacific region experience advantageous) to tailor campaigns that resonate with local audiences.
4. Cross-Functional Collaboration: Work closely with global and regional marketing teams, e-commerce teams, and external digital creative agencies to ensure cohesive messaging and branding across all paid media efforts.
5. Performance Analysis: Monitor, analyze, and report on campaign performance metrics, providing actionable insights to optimize future initiatives.
6. Budget Management: Manage and allocate the paid media budget effectively, ensuring cost-efficient strategies that maximize performance across the full funnel.

Key Qualifications:

1. Experience: Minimum of 5 years in digital marketing with a focus on paid media; prior experience in a media agency is highly desirable.
2. Regional Expertise: Demonstrated experience managing paid media campaigns on a global scale, with a deep understanding of local digital landscapes and consumer behaviors.
3. Analytical Skills: Proficiency in analyzing campaign data and translating insights into strategic recommendations.
4. Communication: Excellent verbal and written communication skills, with the ability to influence and collaborate with cross-functional teams globally.
5. Adaptability: Ability to work independently within a matrix organization, managing multiple stakeholders and priorities effectively.
6. Education: Bachelor's degree in Marketing, Business, or a related field; advanced degree or relevant certifications are a plus.

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location. #J-18808-Ljbffr