Digital Marketing Manager

Remote, work-from-home position in South Africa.Opportunity exists for experienced Digital Marketing Manager with at least 5 years experience in email marketing and ecommerce. A strong background in Google Analytics and solid SEO knowledge secures.Must be able to work US hours (SA hours 5pm to 1am Monday to Friday).Responsibilities:Build and execute engaging multi-channel campaigns to drive customer engagement, retention, and new businessResponsible for social communication including commenting on responses and DM communication on all platformsCoordinate and execute newsletters on a monthly basis, including content creation, design, and schedulingMaintain a comprehensive marketing calendar to ensure timely execution of all marketing activitiesManage social media channels including Facebook, Instagram and LinkedIn - increasing followers and engagementCreate content and help increase SEO rankingsManage paid digital marketing ads on Google and various social media platformsManage customer databases to ensure accurate segmentation and targeting for email campaignsTrack and analyze the performance of email campaigns and other marketing initiatives using analytics toolsGenerate weekly, monthly, and quarterly reports on key marketing metrics, including email open rates, click-through rates, conversion rates, and revenueWhat is Required:5+ years experience in email marketing and ecommerceProficiency in email marketing platforms (e.g., Mailchimp, Klaviyo) and analytics tools (e.g., Google Analytics)Strong analytical skills with the ability to interpret data and make data-driven recommendationsExcellent communication skills, both written and verbalHighly organized with the ability to manage multiple projects simultaneously and meet tight deadlinesProactive, self-motivated, and able to work independently as well as part of a teamMust be able to thrive in an energetic, fast paced environmentStrong background in Google Analytics and strong SEO knowledgeApply: recruiter3@sandicrowther.co.za