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Home UAE Digital Marketing Manager

Digital Marketing Manager

Full time at The Luxe Developers in UAE
Posted on February 7, 2025

Job details

Job Title: Digital Marketing Manager Location: Dubai, U.A.E Job Type: Full-Time About Luxe Developers Luxe Developers is a premier real estate firm renowned for creating luxury spaces that combine innovation, design, and functionality. We pride ourselves on delivering exceptional value to our clients and stakeholders through high-quality projects and excellent customer service. Job Summary We are seeking a highly motivated and skilled Digital Marketing Manager to lead and manage all online marketing activities for our newly launched real estate development company. This position offers a unique opportunity to shape and implement digital marketing strategies from the ground up. As the Digital Marketing Manager, you will be responsible for overseeing the company’s online presence, driving lead generation, and creating engaging content to position the brand in the real estate market. Key Responsibilities

  1. Design, implement, and manage digital marketing strategies that drive brand awareness, engagement, and sales.
  2. Monitor, analyze, and report on performance metrics to optimize campaigns and ensure the best ROI.
  3. SEO (Search Engine Optimization):
    1. Develop and execute SEO strategies to increase organic traffic and visibility on search engines.
    2. Perform keyword research, content optimization, on-page and off-page SEO improvements.
    3. Keep up-to-date with the latest SEO trends, algorithm updates, and best practices.
  4. SEM (Search Engine Marketing) & Paid Advertising:
    1. Manage paid search campaigns (Google Ads, Bing Ads, etc.) to generate high-quality leads.
    2. Continuously analyze and optimize ad campaigns for performance improvements.
    3. Track budgets and KPIs for all paid campaigns to ensure profitability.
  5. Social Media Management:
    1. Develop and execute social media strategies across platforms like Facebook, Instagram, LinkedIn, and Twitter.
    2. Create engaging content and manage paid ads on social media to increase brand awareness and engagement.
    3. Monitor social media channels, respond to customer inquiries, and engage with followers.
    4. Leverage analytics tools to assess performance and fine-tune content and strategies.
  6. Content Marketing & Creation:
    1. Develop compelling content for blogs, websites, social media, and email campaigns to engage target audiences.
    2. Collaborate with the creative team to design graphics, videos, and other content types.
    3. Ensure content aligns with the company’s branding and voice.
  7. Lead Generation:
    1. Use digital marketing tools to generate qualified leads for sales teams.
    2. Design and manage lead funnels and customer journey experiences through various online channels.
    3. Optimize landing pages and other digital assets to maximize lead conversion rates.
  8. Analytics & Reporting:
    1. Use Google Analytics, social media insights, and other tools to track and report.
    2. Identify trends, patterns, and areas for improvement to refine strategies.
    3. Provide regular updates to Marketing Director on key metrics, outcomes, and recommendations.
Qualifications & Skills Education:
  • Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree preferred).
Experience:
  • Minimum of 5 years of experience in marketing, preferably with a major developer in the real estate industry or luxury sectors.
  • Proven track record of managing successful digital marketing campaigns with proven results.
Skills:
  • Proven expertise in SEO and SEM (Google Ads, Google Analytics, Bing Ads, etc.).
  • Proficiency in social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
  • Strong understanding of online advertising platforms and lead generation strategies.
  • Knowledge of content marketing, email marketing, and CMS platforms (WordPress).
  • Analytical mindset with the ability to interpret data and optimize marketing strategies.
  • Experience with design tools (Adobe Creative Suite, Canva) is a plus.
Application Process: Interested candidates can send their resume and portfolio to “Jobs@theluxedevelopers.ae”

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Advertising

Industries

Real Estate and Construction #J-18808-Ljbffr

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