Product Marketing Manager (RFID)

Full time at Sustainable Smart Cities in Saudi Arabia

Posted on February 5, 2025

Job details

Job description Company : Sustainable Smart Cities Position : Product Marketing Manager (RFID) Website : Experience Level: 2-3 years About Us: Sustainable Smart Cities is a leading company in innovative technology solutions, dedicated to providing exceptional services and products to our clients. Position Overview: As a Product Marketing Manager (RFID), you will be responsible for creating and executing marketing strategies to drive the success of our RFID products. You will work closely with cross-functional teams including product management, sales, and customer support to position our RFID solutions effectively, increase market awareness, and ensure successful product launches. Proficiency in Chinese is required. Key Responsibilities:

Develop and implement comprehensive product marketing strategies for RFID solutions.
Position and promote our RFID products in target markets, highlighting their value and differentiation.
Collaborate with the product management team to understand product features and create compelling messaging for customers.
Conduct market research to identify trends, customer needs, and competitive landscape to drive strategic decision-making.
Work with the sales team to create sales enablement tools, presentations, and product content that support the sales process.
Oversee the planning and execution of product launches, ensuring alignment with company goals.
Manage and create product-related content, including datasheets, white papers, website copy, and case studies.
Develop and track KPIs to measure the effectiveness of marketing campaigns and product performance.
Coordinate with external vendors, agencies, and partners to implement marketing campaigns.
Support customer training and engagement activities to ensure a positive experience with RFID products.

Qualifications:

Bachelor’s degree in marketing, Business, Engineering, or a related field. Graduates of King Saud University are preferred.
Proficiency in Chinese is required.
Proven experience in product marketing, with a focus on technology or RFID products.
Strong understanding of RFID technology and its applications across various industries (e.g., logistics, healthcare, retail, etc.).
Excellent communication, writing, and presentation skills.
Experience in creating and executing go-to-market strategies.
Strong project management skills with the ability to manage multiple tasks and deadlines.
Ability to analyze market trends and customer feedback to adjust marketing strategies accordingly.
Familiarity with digital marketing tools and analytics platforms.
Fluency in English (both written and spoken); additional languages are a plus.

Job Type: Full-time #J-18808-Ljbffr

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Product Marketing Manager (RFID)

Job details

Apply safely

Hiring company

Sustainable Smart Cities

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