Walkin For Content Manager and Email campaign at Chennai on 11th Jan

Greeting from Infosys BPM Ltd., Exclusive Walkin drive!! We are hiring for Content Manager and email campaign skills. Please walk-in for interview on 11th Jan 2025 at Chennai location., Note: Please carry copy of this email to the venue and make sure you register your application before attending the walk-in. Please mention Candidate ID on top of the Resume. Please use below link to apply and register your application. PROGEN-HRODIRECT- 202888 Interview details. Interview Date: 11th Jan 2025 Interview Time: 10:00 AM till 1:00 PM Interview Venue: Chennai Venue: Infosys, Core1 &2, Pacifica Tech Park Survey No: 76 No-23, Rajiv Gandhi Salai (OMR), Navalur, Chennai, Tamil Nadu 60013 Documents to Carry:

• Carry a print out your updated resume;
• Carry any 2 photo Identity proof (PAN Card/Driving License/Voters ID card/Passport).

• Manage high-quality web content, specifically relating to web usability, optimizing and laying out pages using a content management system (CMS)
• Ability to build webpages / LPs /Forms from the scratch using HTML, CSS and JS
• Ability to build new components, re-design templates in CMS.
• Understand designing and should perform basic designing tasks like re-sizing of images, slicing and dicing of images etc.
• Perform procedures on content management platform and support deployment of approved content through established processes/guidelines/style guides
• Publish the content online using the CMS as per publishing standards / requirements
• Documentation of SOPs and key process learnings, improvement ideas
• Oversee deployment of approved content through available platforms, following established processes
• Oversee and manage efforts for web content updates through content platform
• Coordinate with client marketing team/Agency on project requirements
• Quality check output of content operations
• Understand Google analytics
• Knowledge of UI/UX design.

• Proven work experience as a Content Manager or similar role
• Experience of editing and proof-reading content
• Fluent web editing skills (content management systems, browser software and testing)
• Knowledge of Content Management Systems, and platforms like Kentiko, Absorb LMS etc. with hands on experience in editing and updating content on various platform
• Knowledge of HTML, CSS, Javascript is good to have
• Basic know-how of Adobe Photoshop, UX/UI concepts is good to have
• Experience in project management
• Ability to guide and motivate team members
• Strong English communication skill

• Very good understanding of end to end email marketing campaigns
• Hands-on experience in Setting up email campaign, test, execute and optimize
• Monitor data quality and bring any issues to the campaign manager for resolution
• Collect data associated with campaign customer interactions
• Review keyword performance and quality score, click through rates, cost per click, conversation rate, average position, geo-targeting, relevancy of traffic and delivery rate
• Guide associates on process activities and provide subject matter expertise to team
• Strong project management skills and ability to interact with multiple stakeholders to get data/work done.
• Excellent reporting ability and experience in closing projects with strict deadlines.

• Understanding of digital marketing, SEM tools and CRM concepts
• Prior experience on any Marketing Automation Tools like Marketo/Eloqua/Unica
• Able to complete tasks with limited supervision
• Analytical and logical reasoning skills
• If needed, can supervise and set priorities for others
• Email etiquettes

• Email campaign set-up, scheduling, testing, and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.
• Lead a team of campaign management specialists
• Coordinate with client marketing team/Agency on project requirements
• Quality check output of content operations
• Manage team escalations
• Train the team on existing procedures and new requirements. Drive KM initiatives
• Report Team performance and manage SLA/KPI performance

• Understanding of digital marketing, SEM tools and CRM concepts is an added advantage
• Certification in Digital marketing areas such as AdWords, Email marketing etc.is an added advantage
• Prior experience on any Marketing Automation Tools like Marketo/Eloqua/Unica
• Experience in preparing reports, dashboards
• Able to effectively facilitate meetings with team members and customers
• Analytical and logical reasoning skills
• Ability to interact and collaborate with multiple stakeholders (marketing team, copyrighters, creative agencies etc.)

• Please carry 2 set of updated CV (Hard Copy).
• Please carry Face Mask**.
• Carry any 2 photo Identity proof (PAN Card/Driving License/Voters ID card/Passport).
• Please do not carry laptops/cameras to the venue as these will not be allowed due to security restrictions.
• Please carry original ID proof for security clearance.