Copywriter

About Us Humour Me is a creative agency that is built for the here and now. We’re a contemporary creative services and content marketing agency with an expertise in driving relevance for our clients and delivering high impact business results. The independently-owned agency was founded in 2012 and has its office in the capital city of the country. Humour Me has been recognised as a global honouree at The Webby Awards and has won over 16 global creative awards for excellence in content marketing, advertising, storytelling, filmmaking, animation and new media disruption. From brands like Paper Boat, Dunzo, Tata Play, Tata Play Binge, BigBasket, Duolingo, 1 Finance, Arctic Fox, Heads Up For Tails, Xiaomi, 1mg, Airtel to many others, Humour Me has created category inventing work, helping build some of India’s most loved brands. We are seeking a driven and experienced copywriter to join our creative team in New Delhi. The PITCH At Humour Me, we are fortunate to be surrounded by minds that thrive on creativity, are driven by community-building, and grasp both the intricacies of large-scale campaigns and the nuances of social micro-content. Our Copywriters are the heartbeat of our brands, crafting narratives that define and elevate. They specialise in producing top-tier, relevant content that not only resonates profoundly with today's audience but also leaves an indelible mark on each of our brand’s target market. They are the architects who propel brands to extraordinary heights, with a sharp focus on dominating the social media landscape. If you possess the knack for seamlessly embodying multiple brand identities and have a magnetic personality that blends seamlessly with our diverse, multicultural team, then we might just be destined for each other. Here’s where you come in:

• You’re the ultimate team player, adept at creating value in every scenario.

• You have an innate gift for creative problem-solving and an insatiable passion for storytelling across all platforms.

• Your adaptability knows no bounds; you understand that brilliance can emerge from anywhere and possess the ability to lead brainstorming sessions with finesse.

• You thrive on keen observation and harbour an unbridled passion for the written word.

• You execute swiftly and manage time with finesse.

• You are acutely aware of your strengths and embrace your areas for growth.

• Challenges? Bring them on—your cool-headedness shines in the face of adversity.

• Your portfolio reflects a mastery of digital and new media realms, showcasing your holistic approach to creative solutions and ideas.

• Dive into a spectrum of creative endeavours, from nimble, bite-sized content pieces (reels & shorts) to expansive, comprehensive campaigns/brand films for a diverse set of brands and internal Humour Me-wide projects.

• Collaborate within a dynamic team structure, working closely with multiple creative stakeholders to deliver standout community-centric and brand-specific campaigns and always-on pieces.

• A mastery of industry best practices across preferred platforms, embodying and articulating Humour Me’s distinctive perspective on each.

• Your focus? Conceptualisation, writing, development, and ensuring our team shines in every pitch—credit is secondary to collective success.

• Your storytelling prowess and command over grammar and language are second to none.

• You bring 3-4 years of hands-on experience in the creative advertising and social media landscape.

• Expertise in copywriting, digital/social strategy development, and campaign creation.

• Strong conceptualisation and brainstorming skills.

• Adept at time management, organisation, and communication.

• A natural collaborator who inspires and guides diverse teams with enthusiasm.

• A profound interest in major social media platforms and their capabilities.

• Experience collaborating closely with designers, creator and film editors with a focus on optimising creative team processes.

• An unabashed passion for sports, music, entrepreneurship, anime, k-pop or anything that enhances your understanding of today’s discerning digital audience —we value individuals who infuse their unique interests into their work.

• Think of us as creators, not agents. We thrive on tackling business challenges with creativity, not just churning out advertisements. Entrepreneurship is at our core—we innovate fearlessly, break norms, and experiment boldly to deepen our craft. It’s a thrilling journey!

• Our environment and pace reflect our creative spirit. If you're energised by collaborating with a dynamic, talented team and partnering with leading brands, you're in the right place. We look forward to connecting with you soon.