Head of Business Development (Admissions)
Job details
About Us Founded in 2010, Ekya Schools offers progressive K-12 education through CBSE, ICSE, and Cambridge IGCSE curricula, emphasizing experiential learning. Drawing from the legacy of the CMR Group , we nurture lifelong learners equipped to thrive in a dynamic and evolving world. Position Overview We are seeking a results-driven Head of Business Development – Admissions to spearhead initiatives that drive revenue growth and expand student enrollment. The ideal candidate will have expertise in admissions processes, on-ground activation, and building partnerships that enhance the institution’s market presence. They will also leverage CRM tools to optimize lead management and conversion, ensuring a seamless experience for prospective families. Quick Snapshot - Key Responsibilities Admissions and Revenue Growth
- Develop and implement strategic plans to increase student enrollment and achieve revenue targets.
- Create and manage a robust admissions pipeline, ensuring steady growth in applications and conversions.
- Analyze enrollment data and trends to forecast future opportunities and address challenges proactively.
- Plan and execute on-ground targeted events, campaigns, and activations to attract prospective families.
- Collaborate with the marketing team to ensure campaigns resonate with target demographics.
- Organize open houses, school tours, and engagement programs to showcase the institution’s offerings.
- Establish tie-ups with feeder schools, community organizations, and industry networks to generate leads.
- Build relationships with influencers, corporates, and other stakeholders to boost referrals and visibility.
- Negotiate and manage long-term partnerships that align with institutional goals.
- Oversee CRM implementation and utilization to ensure efficient lead tracking and follow-up.
- Leverage CRM insights to refine outreach strategies and improve conversion rates.
- Train the admissions team on best practices for CRM usage and engagement workflows.
- Lead the admissions team, fostering a culture of accountability and innovation.
- Work closely with academic, operations, and marketing teams to align admissions goals with institutional priorities.
- Mentor and develop team members to enhance their performance and professional growth.
- Monitor trends in education and admissions to stay ahead of the competition.
- Conduct market analysis to identify new opportunities for revenue growth and diversification.
- Use insights to refine admissions strategies and value propositions.
- Education: Bachelor's degree in Business, Marketing, or a related field (MBA preferred)
- Experience: Minimum of 8+ years in business development, admissions, revenue growth within the education sector or allied industries.
- Expertise in Activation: Proven track record in planning and executing successful on-ground campaigns.
- CRM Knowledge: Experience in using CRM tools to manage admissions pipelines.
- Revenue Focus: Strong understanding of revenue generation strategies in an educational context.
- Leadership Skills: Ability to lead and inspire teams to deliver exceptional results in a high-pressure environment.
- Analytical Mindset: Ability to interpret data and use insights to refine strategies and improve outcomes.
- A dynamic and growth-focused work environment.
- Competitive salary in line with industry standards.
- Opportunities for professional development and career growth.
- The chance to drive impactful change in the education sector.
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