Head of PPC - Hybrid Role

TAL is a fast-growing boutique search agency based in Bolton. With amazing clients under our belt (and more recently acquired!), we are looking for a Head of PPC and Paid Media to join our growing team. This role includes the freedom to develop your own process, team and progression and will start a personal development plan in the ‘senior team’ leading to a directorship. It’s an exciting time to join the agency, manage a small team and grow the department in line with TAL's continued growth. Requirements: • Managing across all aspects of paid search and media campaigns: planning, execution, reporting and tracking. • Provide strategic direction for the Paid Media team. • Analysing and reporting on paid media performance, providing insights to senior management on areas of improvement. Ability to audit in depth existing accounts. • Creating and implementing a structured approach to the continual optimisation of paid search activities and bid management strategy. • Manage a Paid Media team as you develop them into experts. • Stay up to date with platform and industry changes, updating strategies in line with your analysis and observations and filtering these down to the wider Paid Media team. • Ability to communicate well with clients both written, over the phone and face to face (when permitted)• Understanding of how PPC sits within the wider digital marketing piece What we offer: Salary: 40k - 50k per annum (DOE) Your salary will be reviewed every six months in line with your pre-agreed objectives. Working week: Bolton: Monday only Remote: Tues - Friday Other benefits: • Unlimited annual leave • Generous pension scheme • Free refreshments • Team days out • 10am-4pm / 9am-3pm Working day (In the office)• Working from home days • Opportunities for growth and advancement Experience: · 5+ years’ experience managing paid media campaigns. · Demonstrable experience managing paid search to drive business performance. · Substantial experience across the breadth of social media and other marketing channels: From Facebook & Twitter to Paid Search. · Experience of managing and developing a team. · Strong analytical skills and attention to detail, with experience using tools such as Google Analytics. · Strong Google Ads experience. · Experience with KPI and Performance campaigns. · Strong numerical skills, including strong experience in using and creating Excel formula to analyse large data sets and find actionable insights. How to Apply: · Email your CV to lee@tal-agency.com · A covering letter (optional)