Social Media Marketing Manager

Company Description GM Digital Inc. is a digital marketing agency that helps brands grow their online presence. We focus on creating engaging content and strategies to connect with audiences and achieve results. Let’s work together to bring your ideas to life. Key Responsibilities Develop and Execute Social Media Strategies

• Craft and implement creative, results-driven social media strategies aligned with client goals and brand identity.

• Produce engaging and platform-specific content (text, images, and videos) for Instagram, Facebook, LinkedIn, TikTok, YouTube, and other relevant platforms. Use tools to schedule posts for optimal reach.

• Design, launch, and monitor organic and paid social media campaigns to drive brand awareness, audience growth, and lead generation.

• Track and analyze key metrics (e.g., engagement, reach, conversions) to evaluate campaign success and provide actionable insights to clients and internal stakeholders.

• Foster relationships with followers by responding to comments, messages, and inquiries in a timely and professional manner.

• Stay updated on the latest trends, tools, and best practices in social media marketing to ensure GM Digital Inc. remains at the forefront of digital innovation.

• Proven experience in social media marketing, preferably within an agency setting.
• Expertise in managing and creating content for platforms such as Instagram, Facebook, LinkedIn, TikTok, YouTube, and Twitter.
• Proficiency with social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
• Strong writing, editing, and storytelling skills with an eye for design and branding.
• Familiarity with paid advertising campaigns on platforms like Meta Ads Manager and LinkedIn Ads.
• Ability to analyze data and translate insights into actionable recommendations.
• Self-motivated, organized, and capable of managing multiple projects simultaneously.

• Graphic design skills (Adobe Creative Suite, Canva, etc.)
• Experience with video editing software (e.g., Final Cut Pro, Adobe Premiere).
• Knowledge of SEO and its role in social media.

• Flexible work hours to accommodate your schedule.
• Opportunities to work on diverse projects for a range of clients.
• A collaborative and supportive team environment.
• Ongoing learning and professional development opportunities.

• Let me know if you’d like to adjust anything further!