Marketing Demand Generation Manager

This role is hybrid if you’re located in Montreal; or remote if elsewhere in Canada. Salary 120-150K CAD To apply, please send your CV and cover letter to ga@korbit.ai with the subject line "Marketing Demand Generation Manager Application" Introduction Are you a data driven marketer passionate about how AI and machine learning will change how people work and learn? Korbit is a generative AI platform for software development productivity. Korbit does code reviews, detects issues and explains how to fix them. Korbit saves time, improves code quality and upskills engineering teams. Korbit was founded by ambitious PhD researchers from the Mila Research Lab (Quebec, Canada) and Cambridge University (UK) and is backed by leading investors and world-renowned scientists (including Silicon Valley pioneer Vinod Khosla and AI pioneer Yoshua Bengio). Korbit has been recognized among the top Canadian Tech Startups and by newspapers such as Bloomberg and Les Affaires. Previously, Korbit won Top 100 AI Startup 100 (CB Insights), 2020 EnlightED Award (South Summit) and 2020 Emerging Entrepreneurs Contest (C2 Montreal). The role Reporting directly to the President of Korbit, as our Demand Generation Manager at Korbit, you will connect with software engineering professionals and businesses looking to leverage leading-edge technology to increase their productivity, quality, and skills. You will help architect and execute our go-to-market strategy, drive demand generation, develop sales enablement tools and execute growth initiatives to help us reach and exceed our revenue goals. This role is hybrid if you’re located in Montreal; or remote if elsewhere in Canada. Minimum qualifications:

• Bachelor’s degree or equivalent practical experience
• 5+ years of marketing experience with skills in campaign planning, budgeting, all channels of demand generation, lead management, and growth marketing.
• Experience in working with outside contractors and marketing agencies
• Experience with using data analytic tools to monitor, measure the success of the marketing campaigns.
• Proficient in managing the sales and marketing technology stack to implement, execute, and manage campaigns and the funnel.

• Experience in digital advertising
• Experience in branding and product-focused copy-writing
• Experience developing, budgeting, and managing marketing campaigns (Business-to-Business or Business-to-Consumer)
• Experience in Business-to-Business marketing and/or working as a performance marketer
• Ability to work effectively and collaboratively across functions and geographies
• Ability to be accountable, demonstrating high attention to detail, and quantitative skills
• Startup Experience is a positive
• Experience with Salesforce, Hubspot, and Tableau is a bonus
• Experience of working with fast-growing tech companies

• Develop and generate demand generation campaigns, including SEO/SEM, paid ads, social, and virtual and live events.
• Design/Develop sales and marketing assets including demos, presentations, landing pages and collateral.
• Write and maintain product messaging and positioning documents.
• Contribute to annual strategic planning, objectives and key results, and budgeting.