Link Building/Outreach Specialist
Job details
About Eqvista Eqvista is an integrated Saas system that helps companies to manage private company equity by minimizing costs by automation, accounting, sharing and compliance tools built into the system. We also provide an array of valuation services for helping founders find their valuation for fundraising and ESOP issuance (409a) Please visit: to learn more about our company. For more open position, please visit: We seek a motivated and experienced Link Building/Outreach Specialist to join our digital marketing team. The ideal candidate will be responsible for developing and implementing effective link-building strategies to improve our website's authority and search engine rankings. A strong knowledge of quality link-building practices, guest posting strategies, and SEO is essential. Key Responsibilities: Link Building Strategy:
- Develop and execute comprehensive link-building campaigns aligned with SEO goals.
- Identify and secure high-quality backlinks from relevant and authoritative websites.
- Conduct targeted outreach to bloggers, webmasters, and influencers for guest posting and backlink opportunities.
- Build and nurture relationships with website owners and industry professionals.
- Research and identify suitable guest post opportunities in niche-relevant websites.
- Create, edit, or manage content submissions to ensure quality and alignment with the target audience.
- Evaluate the quality and relevance of linking domains using SEO tools (e.g., Ahrefs, Moz, SEMrush).
- Avoid spammy or low-authority link sources to maintain ethical SEO practices.
- Monitor and track the performance of link-building efforts using analytics and SEO tools.
- Prepare regular reports on key performance indicators, such as domain authority, referral traffic, and ranking improvements.
- Stay updated on the latest SEO trends, Google algorithm updates, and best practices in link building.
- Suggest innovative strategies to maintain competitive advantage in the digital space.
- Proven experience in link building and outreach, with a portfolio of successful campaigns.
- Strong understanding of SEO principles, including on-page and off-page optimization.
- Familiarity with tools like Google Analytics, Moz, SEMrush, or similar platforms.
- Excellent written and verbal communication skills for outreach and content collaboration.
- Ability to analyze data and make informed decisions to improve link-building performance.
- Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously.
- Knowledge of digital marketing trends and how link building fits into broader marketing strategies.
- Competitive salary.
- Opportunity to work in a dynamic and innovative team.
- Continuous learning and professional development support.
- Flexible working environment, including remote work options.
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