Marketing Content Manager

Company website : Skills : Content marketing, SEO, Landing pages, Blogging Experience : 3+ years in Marketing and Content Work policy and location : This is a remote position, but we value in-person collaboration and occasional team gatherings. Candidates must be located in the NCR region to facilitate these meet-ups, which will typically be held in Gurgaon What is Sumtracker? Sumtracker is a fast-growing SaaS startup revolutionizing inventory management for e-commerce businesses worldwide. Founded by IIT Delhi alumni, our powerful software empowers merchants selling across major platforms like Shopify, Amazon, eBay, Etsy, and more. We're proud to support a global client base across the US, UK, Australia, and beyond. At Sumtracker, we're passionate about simplifying the complexities of inventory for e-commerce entrepreneurs and are driven to become the industry leader in this exciting space. Join us as we make a real difference in the lives of online sellers! Position Overview As the Content Marketer , you will be the owner of Sumtracker’s overall marketing content strategy and execution. Your role will involve creating high-quality, engaging content that resonates with our audience, drives traffic, and supports business growth. Key Responsibilities:

• Content Strategy: Develop and execute a comprehensive content marketing plan aligned with business goals.
• Content Creation:

ㅤㅤ- Write and manage website content, blog posts, case studies, eBooks, and other long-form content. ㅤㅤ- Craft engaging copy for listing pages and email campaigns

• SEO and Backlinks:

ㅤㅤ- Conduct keyword research and optimize content for search engines. ㅤㅤ- Build and manage a robust backlink strategy to improve domain authority.

• Marketing Analytics:

ㅤㅤ- Analyze content performance using tools like Google Analytics, SEMrush, or similar platforms. ㅤㅤ- Track and report on key metrics to evaluate success and refine strategies.

• Collaboration: Work with designers, product teams, and external agencies to produce compelling and cohesive content.
• Trend Analysis: Stay updated on industry trends and competitors to ensure our content remains relevant and impactful.

Qualifications and Skills:

• Proven experience in content marketing, with a strong portfolio of written content
• Expertise in SEO and backlink strategies
• Familiarity with marketing analytics tools (e.g., aHrefs, Google Search console)
• Exceptional written and verbal communication skills
• Ability to create content for different audiences and formats
• Knowledge of Webflow is a plus

Who will you report to : Founders Why should you join us?

• Competitive compensation : We offer attractive salaries and annual performance-based increments
• Remote work : Enjoy the flexibility of working 100% remotely.
• Growth opportunities : Take on a pivotal role and gain full ownership of your work, accelerating your career development.
• Global impact : Work with a diverse, global client base, gaining valuable experience in understanding client behavior and needs across the world.

Team and Culture At Sumtracker, we foster a culture that values autonomy, ownership, and transparency. Here's what you can expect.

• Process-driven and autonomous : We have well-defined processes that empower you to work independently and take ownership of your tasks.
• Transparency : We believe in open communication and keep everyone informed about company progress and individual contributions.
• Direct feedback : Share your thoughts and ideas directly with the founders, fostering a collaborative environment.
• Remote work flexibility : Enjoy the freedom of working 100% remotely.
• Team bonding : Participate in company gatherings to connect with your colleagues.
• Skill development : Enhance your skills with company-sponsored courses.
• Flexible work timings : Benefit from flexible work hours based on your role.

So, think we’re a good fit? Then let’s roll.