Marketing Executive, Social Media & Partnerships, SGMY

Position Overview: Reporting to the Marketing Manager, the Marketing Executive will work closely with a social media agency, leveraging your expertise to drive brand awareness, engagement, and partnerships that amplify our reach. Here are some of the EXCITING things you will get to do: Social Media Strategy & Execution: Collaborate with the social media agency to manage and grow SharkNinja’s social accounts across Singapore and Malaysia. Guide the agency to deliver engaging, high-quality content aligned with brand guidelines, ensuring consistency in aesthetics and tone. Stay ahead of social media trends, platforms, and tools to refine strategies and enhance execution. Optimize content performance across platforms by leveraging platform-specific best practices. Content Creation & Optimization: Oversee the production of compelling visual and written content, including photography and videography, that resonates with target audiences. Ensure content quality and alignment with brand objectives to drive follower engagement and retention. Paid Social Media & Influencer Strategy: Partner with the agency to develop and execute effective paid social media campaigns that drive top-to-middle funnel strategies. Build and implement a targeted influencer strategy to amplify product presence, ensuring alignment with the brand’s identity. Data-Driven Insights & Reporting: Use analytics and social listening tools to monitor content performance, extract insights, and optimize strategies. Create reports and presentations highlighting campaign results, key learnings, and actionable recommendations for stakeholders. Partnerships & Campaign Integration: Identify and foster partnerships with strategic collaborators to enhance brand reach in both markets. Integrate social media initiatives with broader marketing campaigns, collaborating closely with marketing managers across product categories. Requirements: Bachelor’s degree in a relevant field. Minimum of 2-3 years in marketing, ideally with a focus on social media and partnerships A strong understanding of social media platforms, trends, and tools. Proactive in identifying opportunities for brand growth and engagement. Data-savvy with a proven ability to translate insights into impactful actions. Strong project management and communication skills to effectively coordinate with agencies and partners. Your role in leading our success drivers & representing our unique mindset: Lead us to be “ RARELY SATISFIED ” Make things better each day; “ PROGRESS OVER PERFECTION ” Use your knowledge of our consumer, understand that “ DETAILS MAKE THE DIFFERENCE ,” Deliver something great; “ WINNING IS A TEAM SPORT ” Be clear and honest, “ COMMUNICATING FOR IMPACT.” Explore SharkNinja on our social channels: #J-18808-Ljbffr