Marketing Data Analyst

About Taggd: Taggd is a digital recruitment platform that provides Ready-to-Hire talent to India Inc. Combining the power of human knowledge and data, Taggd has successfully fulfilled talent mandates of more than 100+ clients and ensured hiring managers’ success for half a million jobs from over 14+ sectors. With a vision to fulfil 1 million Jobs through our talent platform by 2025, we strive to connect people with people, people with companies, and people with opportunities. Just right. Every time. For more information pls visit About the Position: Role: Marketing Data Analyst Location: Gurgaon Individual Contributor or People Manager Role: Individual Contributor Report to: Senior Manager - Marketing Working Days: 5 days (WFO) Role Overview We are seeking a Marketing Data Analyst to join our team, focusing on maintaining and managing data within marketing at Taggd. The ideal candidate has strong analytical skills, experience with data management tools, and a keen eye for detail. This role is pivotal in ensuring the accuracy and effectiveness of our marketing databases and driving data-driven insights through dashboards and reports. Key Responsibilities 1. Data Management o Maintain and manage data in Taggd, ensuring accuracy and consistency. o Regularly clean, update, and enrich datasets to support marketing and business operations. o Identify and rectify data discrepancies and ensure compliance with data quality standards. 2. Data Collection & Scraping o Fetch and scrape contact information and relevant data from the web while adhering to ethical and legal standards. o Leverage tools and techniques to gather high-quality, reliable data efficiently. 3. Business Intelligence & Dashboards o Design and create BI dashboards to visualize key metrics and performance indicators. o Present actionable insights through intuitive and user-friendly dashboards to support decision-making. o Continuously optimize dashboards to ensure relevance and usability. 4. Data Analysis o Analyze large datasets to identify trends, patterns, and insights that align with marketing goals. o Collaborate with marketing teams to interpret data findings and provide actionable recommendations. 5. Collaboration & Reporting o Work closely with cross-functional teams to understand data needs and translate them into effective solutions. o Prepare detailed reports and presentations on data findings for internal stakeholders. o Create dashboards to track marketing metrics such as traffic analysis, social media etc.